Department of
BUSINESS AND MANAGEMENT






Syllabus for
Bachelor of Business Administration (Decision Science)
Academic Year  (2023)

 
3 Semester - 2022 - Batch
Paper Code
Paper
Hours Per
Week
Credits
Marks
BBA331 FINANCIAL MANAGEMENT 4 4 100
BBA332 HUMAN RESOURCE MANAGEMENT 4 4 100
BBA333 MARKETING MANAGEMENT 4 4 100
BBDS311 PROBLEM SPACE-II 4 3 100
BBDS351 BEGINNER LEVEL DATA ENGINEERING 4 3 100
BBDS352 BEGINNER LEVEL DATA SCIENCE 4 3 100
BBDS353 BEGINNER LEVEL DECISION SCIENCE 4 3 100
4 Semester - 2022 - Batch
Paper Code
Paper
Hours Per
Week
Credits
Marks
BBA431 COST AND MANAGEMENT ACCOUNTING 4 4 100
BBA432 ENTREPRENEURSHIP DEVELOPMENT 4 4 100
BBA433 RESEARCH METHODOLOGY 4 4 100
BBDS411 PROBLEM SPACE-III 4 3 100
BBDS451 INTERMEDIATE DATA ENGINEERING 4 3 100
BBDS452 INTERMEDIATE DATA SCIENCE 4 3 100
BBDS453 INTERMEDIATE DECISION SCIENCE 4 3 100
5 Semester - 2021 - Batch
Paper Code
Paper
Hours Per
Week
Credits
Marks
BBA531 STRATEGIC MANAGEMENT 4 4 100
BBA532 TAXATION LAWS 4 4 100
BBDS511 PROBLEM SPACE IV 4 3 100
BBDS551 ADVANCED DATA ENGINEERING 4 3 100
BBDS552 ADVANCED DATA SCIENCE 4 3 100
BBDS553 ADVANCED DECISION SCIENCE 4 3 100
BBDS561A KNOWLEDGE MANAGEMENT 3 3 100
BBDS561B CROSS CULTURAL MANAGEMENT 3 3 100
6 Semester - 2021 - Batch
Paper Code
Paper
Hours Per
Week
Credits
Marks
BBA631 PRODUCTION AND OPERATIONS MANAGEMENT 4 4 100
BBA632 BUSINESS LAWS 4 4 100
BBDS651 PRACTITIONER DATA ENGINEERING 4 3 100
BBDS652 PRACTITIONER - DATA SCIENCE 4 3 100
BBDS653 PRACTITIONER DECISION SCIENCE 4 3 100
BBDS681 PROBLEM SPACE V (PROJECT) 4 3 100

BBA331 - FINANCIAL MANAGEMENT (2022 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

Financial Management is an introductory core course that is offered with the intent to equip the students with the basic knowledge of finance theory and its application to develop relevant financial strategies pertinent to profit-seeking organisations. The theme of financial management is structured around three decision-making financial areas: Investment- long term as well as working capital, Financing and Dividend policy. This imbibes students with analytical and decision-making skills in managing finance through the application of theoretical questions and practical problems.

Course Objectives:

CO1: To understand the basics of the finance function and the concepts of financial management

CO2: To apply the knowledge in financial decisions

CO3: To develop analytical skills to identify financial management problems and solve them.

CO4: To analyse the relationship among capital structure, cost of capital, dividend decisions, and value of the business.

CO5: To assess a firm’s requirement for long-term assets by applying capital budgeting techniques.

Learning Outcome

CLO1: Demonstrate understanding of the principles and concepts of financial management

CLO2: Extend the knowledge of financial management concepts in taking finance decisions

CLO3: Apply the relevant theories and concepts of financial management.

CLO4: Examine the relationship between capital structure, cost of capital and dividend decisions

CLO5: Evaluate projects for profitability

Unit-1
Teaching Hours:6
Introduction to Financial management
 

Meaning of finance and financial management, Types of finance – public and private finance , classification of private finance – personal finance, business finance and finance of non-profit organization Importance and Scope of financial management, Approaches to finance function Relationship of finance with other business functions, Objectives of financial management – profit maximization and wealth maximization - merits and criticisms Financial decisions, Internal relation of financial decisions, Factors influencing financial decisions Functional areas of financial management, Functions of a finance manager.

Unit-2
Teaching Hours:9
Sources of finance and Capitalization
 

Ownership securities – Equity shares, Preference shares, Deferred shares, No par stock/shares, Shares with differential rights, Sweat Equity Creditorship securities – Debentures – Zero coupon bonds, Callable bonds, Deep discount bonds Internal financing or ploughing back of profit – factors affecting ploughing back of profits – merits and demerits Loan financing – short term and long term sources. Meaning of capitalization – Theories of capitalization – cost theory and earnings theory. Over capitalization and under capitalization – causes – effects and remedies, Watered stock, Over trading and under trading

Unit-3
Teaching Hours:10
Capital Structure
 

Meaning of capital structure and financial structure, principles of capital structure, optimum capital structure, determinants of capital structure, theories of capital structure and EPS – practical problems. Point of indifference, capital gearing

Unit-4
Teaching Hours:12
Cost of capital and Leverages
 

Meaning of cost of capital, significance of cost of capital, components of cost of capital – computation of cost of capital and Weighted Average Cost of Capital – practical problems. Meaning of leverage, types of leverages – operating, financial and combined leverage, risk and leverage – practical problems

Unit-5
Teaching Hours:10
Capital budgeting
 

Meaning of capital budgeting, Importance, Need, Time value of money (using Table Value), capital budgeting process, project appraisal by using traditional methods and modern methods Practical problems on payback period, Accounting rate of return, NPV method , Profitability index, IRR methods

Unit-6
Teaching Hours:6
Dividend policy decisions
 

Meaning, Kinds, Bonus shares – merits and demerits, theories of dividend decisions, determinants of dividend policy decisions. (Theory only)

Unit-7
Teaching Hours:7
Management of working capital
 

Meaning of working capital, types of working capital, working capital cycle, adequate working capital, determinants of working capital, estimation of working capital. Management of cash –practical problems. Management of inventory and debtors – theory only.

Text Books And Reference Books:

Khan, M, Y, & Jain, P, K (2018). Financial Management. Tata Mc Graw Hill

Essential Reading / Recommended Reading

Fundamental of Financial Management, by Van Horne

Evaluation Pattern

Component

Description

Units

Maximum marks

Weightage

Total Marks in Final Grade

CIA1

Group Assignment

1 & 2

20

100%

20

CIA2

Mid Semester Examination – Embedded Case study

1, 2, 3 &

4 (part only)

50

50%

25

CIA3

Individual Assignment

4 (Part only), 5,6 & 7

20

100%

20

ESE

Written Test

All units

50

60%

30

Attendance

 

 

5

100%

5

TOTAL

100

BBA332 - HUMAN RESOURCE MANAGEMENT (2022 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

Course Description: Human Resource Management course provides an overview of the HR function covering the entire gamut of operations related to the employee life cycle management. The course focuses on providing the basic understanding of HR processes and practices followed in a business organisation. It orient learners towards understanding of various HR functions such as recruitment and selection, training and development, performance management system, compensation management, contemporary issues and trends in human resource management.The course meets the national and local context of people management and enables students to have a global perspective on Human resource management practices

 

Course Objectives:

  • To develop understanding of conceptual foundations of HRM
  • To understand the processes and practices in HR functions
  • To explain important labour laws and its implications
  • To identify contemporary trends and challenges in the field of HRM
  • To assess the application of appropriate HR intervention in conjunction with organization need.

Learning Outcome

CO1: Demonstrate conceptual clarity on various concepts, theories and frameworks in HRM

CO2: Apply different HR techniques for effective human resource management

CO3: Explain industrial relations and their implications

CO4: Develop appropriate policies and procedures according to organizational requirements

CO5: Outline ethical issues & other contemporary issues related to workplace

Unit-1
Teaching Hours:6
Introduction
 

Concept of HRM, Evolution of HRM, Role of Human Resource Manager, Functions of HRM, HR Structure and Concept of Strategic HRM.

Unit-2
Teaching Hours:10
Job Analysis and Human Resource Planning
 

Concept of Job Analysis, Importance and Benefits of Job Analysis, Job Analysis Process, Job Description, Job Specification and other Job-related concepts- Job Enrichment, Job Enlargement, Job Rotation, Flexi timing, Telecommuting and Ergonomics.     

Concept & Importance of HRP; Different stages of HR Planning Process; Action Plans in case of shortage and surplus of the workforce.

Unit-3
Teaching Hours:8
Recruitment and Selection
 

Concept of Recruitment, Factors affecting Recruitments, Sources of Recruitment; Definition and Importance of Selection, Stages involved in Selection Process, Types of Selection Tests and Types of Interviews. Meaning and Benefits of Induction, Content of an Induction Program

Unit-4
Teaching Hours:8
Learning & Development and Career Mobility
 

Meaning and Importance of Training and Development Programs, Stages involved in Training Process, On-the-Job and Off-the-Job Training & Development Methods. Career Management Process, Models of Career Management, Role & Challenges of Career Development, Career Development Initiatives, Stages in Career Planning, Internal and External Mobility of Employees.

Unit-5
Teaching Hours:12
Performance Appraisal & Compensation Management
 

Purpose of Performance Appraisal, Trait, Behavioural and Result Methods of Performance Appraisals, Process of Performance Appraisal, Components of compensation, incentive payments, scope of incentive schemes, types of incentives, group incentives, managing employee benefits and services

Unit-6
Teaching Hours:8
Introduction to Industrial Relations & Labour laws
 

Meaning of Industrial Relations, Theories of IR, Meaning and Sources of Employee Grievance, Grievance Handling Systems, Meaning & Process of Collective Bargaining, Indiscipline, Settlement Machinery of Industrial Conflicts. Labour laws related to social security measures

Unit-7
Teaching Hours:8
Contemporary issues and trends in HRM
 

Gig workers, Work from home, Ethical Issues in HRM, E-HRM, Introduction to International HRM

Text Books And Reference Books:

Dessler, G. (2020). Human Resource Management. New Delhi: Pearson.

Essential Reading / Recommended Reading
  • Armstrong, M. (2020). Handook of HRM Practice. USA: Kogan Page.
  • Basak, S. P. (2016). Human Resource Management: Text & Cases. New Delhi: Vikas
  • Rao, S. (2018). Essentials of Human Resource Management & Industrial Management: Text & Cases. New Delhi: Himalaya Publication.
  • Robbins, D. A. (2016). Fundamentals of Human Resource Management. New Delhi: Wiley.
Evaluation Pattern

CIA 1 – 20 Marks

CIA 2 – 50 Marks

CIA 3 – 20 Marks

ESE – 50 Marks 

BBA333 - MARKETING MANAGEMENT (2022 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

Marketing is a particularly stimulating subject for learners since its practical application is visible every day. Old rules of marketing are no longer useful to those who want to influence these new consumers’ choices. This course will lead the exploration of the leading edge of this paradigm shift that is now underway. This course introduces students to the concepts and processes of marketing and takes them deeper into the world of marketing.

Learning Outcome

CO1: Outline challenges in the marketing environment

CO2: Identify existing marketing strategies and tactics

CO3 : Examine feasible marketing ideas using relevant tools

CO4: Evaluate the ethical perspectives of marketing actions

CO5: Propose socially relevant Marketing initiatives

Unit-1
Teaching Hours:8
Introduction to Marketing Fundamentals
 

Meaning Definition marketing, scope of marketing, core marketing concepts, Delivering and Creating Customer Value. Marketing Ecosystem- contemporary roles and responsibilities of marketing managers.

Unit-2
Teaching Hours:10
Connecting with Customers
 

Consumer behavior model (Black box) Factors affecting consumer Behavior, Types of Buying Decision Behavior, The Buyer Decision Process, Business Buyer Behavior, The Business Buyer Decision Process, Institutional and Government Market. Segmentation, targeting and positioning for competitive advantage.

Unit-3
Teaching Hours:10
Product Decision
 

Product Levels, Product Characteristics and Classifications, New product development stages, categories of new product, reasons for launching new products and its failure. Product life cycle strategies and its extension, Ansoff’s Matrix, meaning of services, unique characteristics of services, 7Ps of service marketing, Service delivery process

Unit-4
Teaching Hours:8
Pricing
 

Pricing consideration and approaches, Types of pricing, Methods, Pricing strategies: new product pricing strategies, Product mix pricing strategies, Price adjustment strategies.

Unit-5
Teaching Hours:8
Distribution Channels
 

Marketing channels, structure, types and criteria of selecting a channel, wholesaling, retailing, and physical distribution, Channel Management channel (Channel design, channel conflict)

Unit-6
Teaching Hours:10
Promotion
 

Significance of Integrated Marketing Communication, Advertising, sales promotion, personal selling, and sales management.  Public and customer relations, direct and online marketing, multilevel marketing-the new marketing model. Others promotional strategies (Buzz Marketing, Stealth Marketing, Guerrilla Marketing)

Unit-7
Teaching Hours:6
Socially Responsible Marketing
 

Sustainable Marketing, Social Criticisms of Marketing, Marketing’s Impact on Individual, Marketing’s Impact on Society as a Whole, Marketing’s Impact on Other Businesses, Actions to Promote Sustainable Marketing, Principles and Marketing Ethics

Text Books And Reference Books:
  1. Kotler.P, & Keller.K.L., Koshy & Jha  (2020). Marketing Management, 20th edition, Pearson

 

Essential Reading / Recommended Reading
  1. Marshall & Johnston, Marketing Management, McGraw Hill
  2. Kotler & Sheth, 16th ed., Marketing Management, Pearson publication
  3. Kotler & Armstrong, 15th ed., Principles of Marketing Management, Pearson publication
  4. Chernev & Kotler, 5th ed., Strategic Marketing Management, Brightstar Media
  5. Stanton, Etzel, Walker, Fundamentals of Marketing, Tata-McGraw Hill, New Delhi.
  6. Saxena, Rajan, Marketing Management, Tata-McGraw Hill, New Delhi.
  7. McCarthy, E.J., (2016). Basic Marketing: A managerial approach. Irwin, New York.
Evaluation Pattern

Component

 

Description

Units

Maximum marks

Weightage

Total Marks in Final Grade

CIA1

Group Assignment

1, 2,3

20

100%

20

CIA2

Mid Semester Examination

1,2,3, 4

50

50%

25

CIA3

Individual Assignment

4,5,6,7

20

100%

20

ESE

End Semester Examination

All units

50

60%

30

Attendance

 

 

5

100%

5

TOTAL

100

BBDS311 - PROBLEM SPACE-II (2022 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course‌ ‌Description‌:

 

This course is designed to give the students a stage to apply and understand all the concepts taught in Beginner Data Science, Data Engineering & Decision Science. It will help in providing the students with real world industry exposure by guiding them to solve real world problems that Mu Sigma has historically dealt with.

Course Objectives:

The objective of the course is:

  1. To understand why simply solving problems is not enough and elaborate the art of problem solving
  2. Understand how solving specific problems and the art of problem solving can co-exist harmoniously in the larger realm of problem solving
  3. Understand the tenets of the Art of Problem-Solving framework
  4. Understand the frameworks to analyse an industry vertical

Understand problems pertaining to specific industries

Learning Outcome

CLO1: List the principles of art of problem solving while approaching Promotion & campaign management

CLO2: Illustrate the business model of an organization

CLO3: Identify how change is an outcome of transmission of minor changes

CLO4: Examine perspectives of evolutionary change to understand change in contemporary environments

CLO5: Test the applications of Data Science, Data Engineering & Decision making in the real world

Unit-1
Teaching Hours:60
Problem Space on Promotion & campaign management
 

Problem Space II will occur once the students are familiar with the design thinking concepts in Decision Science topics. It will be a classroom activity on the problems given by the trainer. This subject will be covered during the second part of the semester.

 

Students will be taught:

  1. To develop an understanding of Promotion & campaign management in general
  2. Examples of real-life applications of Promotion & campaign management& its impact
  3. Techniques to arrive at a solution, their uses & application
  4. How to work on an exercise on Promotion & campaign management

Output expected from students:                                                                                                          

  1. Create an Empathy Map, Org Chart and a Vertical writeup on the Industry and the business in question
  2. Access the problem statement using Design Thinking
  3. Break down the problem statement using Problem Definition & Design
  4. Arrive at a solution thinking on the lines of Transformation Roadmap                                                                                                              
  5. Submit a Jupyter Notebook with the solution

 

Text Books And Reference Books:

Mu Sigma internal documents and case studies

Essential Reading / Recommended Reading

Mu Sigma internal documents and case studies

Evaluation Pattern

CIA1

25 Marks (100% Weightage)

CIA2

25 Marks (100% Weightage)

CIA3

25 Marks (100% Weightage)

ESE

25 Marks (100 % Weightage)

Total

100 Marks

BBDS351 - BEGINNER LEVEL DATA ENGINEERING (2022 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course‌ ‌Description‌: ‌ ‌ ‌

 

 

This course covers HTML which provides the basic structure of sites, which is enhanced and modified by other technologies like CSS and JavaScript. CSS is used to control presentation, formatting, and layout. JavaScript is used to control the behavior of different elements. The course also includes Node.js which is an open-sourcecross-platformback-end JavaScript runtime environment that executes JavaScript code outside a web browser. Node.js allows the developers to use JavaScript to write command line tools and for server-side scripting

Course Objectives:

The objective of the course is to:

  1. Understand the structure of web content and how it is created
  2. Learn the basics of HTML
  3. Learn the basics of CSS and JavaScript
  4. Learn the Node.js framework for developing web applications

Understand the interactions between Node.js applications and various database systems

 

Learning Outcome

CLO1: Define how to build and demonstrate the fundamentals of the web

CLO2: Identify the basic programming languages for web development and design

CLO3: Build websites from scratch

CLO4: Discover the basics of application building using Node.js

CLO5: Create small- and large-scale web applications using Node.js, which interact with database systems for information storage

Unit-1
Teaching Hours:8
Hypertext Mark-up Language (HTML)
 

‌Beginner's guide, tags, elements and attributes, tables, lists and blocks, formatting and image, links, frames and background, multimedia, HTML semantics, storage

Unit-2
Teaching Hours:8
Cascading Style Sheets (CSS)
 

Beginner's guide, page design, textual formatting, embedding links and images, tables and dimensions, media queries, CSS grid, flexboxes

Unit-3
Teaching Hours:13
JavaScript
 

Introduction to JS, JavaScript variable, JavaScript data type, JavaScript array methods, For, While and Do-While loops in JavaScript, JavaScript conditional statements, JavaScript Define and Call functions, cookies in JavaScript, JavaScript DOM, Object Oriented JavaScript (OOJS), internal and external JavaScript, call-backs, promises, Async, Await, ES6 introduction.

Unit-4
Teaching Hours:13
Basics of Node.js
 

‌Introduction to Node.js, Node.js module system, file system and command line Args, debugging Node.js, asynchronous Node basic

Unit-5
Teaching Hours:18
Node JS Level II
 

Creating a web server, accessing API from browser, deployment of web application, MongoDB and promises, Mongoose and Rest API, API authentication and security                                                        

Text Books And Reference Books:

  1. Duckett, J (2011). HTML and CSS: Design and Build Websites. Wiley
  2. Duckett, J (2014). JavaScript and jQuery: Interactive Front-end Development. Wiley
  3. Robbins, J, N (2016). Learning Web Design: A Beginner’s Guide to HTML, CSS, JavaScript, and Web Graphics. O’Reilly
  4. Kiessling, M (2011). The Node Beginner Book. Leanpub
  5. Kiessling, M (2017). The Node Craftsman Book. Packt Publishing
  6. Dayley, B (2018). Node.js, MongoDB, and AngularJS Web Development (2nd Edition). Addison-Wesley
Essential Reading / Recommended Reading

  1. Duckett, J (2011). HTML and CSS: Design and Build Websites. Wiley
  2. Duckett, J (2014). JavaScript and jQuery: Interactive Front-end Development. Wiley
  3. Robbins, J, N (2016). Learning Web Design: A Beginner’s Guide to HTML, CSS, JavaScript, and Web Graphics. O’Reilly
  4. Kiessling, M (2011). The Node Beginner Book. Leanpub
  5. Kiessling, M (2017). The Node Craftsman Book. Packt Publishing
  6. Dayley, B (2018). Node.js, MongoDB, and AngularJS Web Development (2nd Edition). Addison-Wesley
Evaluation Pattern

  1. Duckett, J (2011). HTML and CSS: Design and Build Websites. Wiley
  2. Duckett, J (2014). JavaScript and jQuery: Interactive Front-end Development. Wiley
  3. Robbins, J, N (2016). Learning Web Design: A Beginner’s Guide to HTML, CSS, JavaScript, and Web Graphics. O’Reilly
  4. Kiessling, M (2011). The Node Beginner Book. Leanpub
  5. Kiessling, M (2017). The Node Craftsman Book. Packt Publishing
  6. Dayley, B (2018). Node.js, MongoDB, and AngularJS Web Development (2nd Edition). Addison-Wesley

BBDS352 - BEGINNER LEVEL DATA SCIENCE (2022 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course‌ ‌Description‌: ‌ ‌ ‌

The Course gives an introduction and dwells in-depth into the working and functions of Data Science. Python is an interpreted, object-oriented, high-level programming language with dynamic semantics. Its high-level built in data structures, combined with dynamic typing and dynamic binding, make it very attractive for Rapid Application Development, as well as for use as a scripting or glue language to connect existing components together. The course also covers the application of analytics in various industries.

Course Objectives:

The objective of the course is to:

 

  1. Familiarize in working with the Python workspace
  2. Understand the basic functionality of Python and to be able to write structured code
  3. Familiarize with specific data science libraries and packages
  4. Become familiar with how the Retail & Insurance industries works

Understand how the Healthcare & Pharmaceutical industries work

 

Learning Outcome

CLO1: Define a structured code in Python for a range of purposes including scripting and application development

CLO2: Identify how to perform data manipulation and analysis using Python

CLO3: Analyze how to visualize using Python

CLO4: Develop an understanding of major industries ? Retail, Insurance, Pharma & Healthcare

CLO5: Propose a hypothesis around business problems in the Retail, Insurance, Pharma & Healthcare industry based on a strong understanding of how businesses function

Unit-1
Teaching Hours:12
Introduction to programming in Python
 

Concepts and motivation: What is programming, programming paradigms (procedural, object oriented, functional), compiled vs. interpreted languages, popular IDEs (IDLE, Spyder, IPython/Jupyter, Komodo), Print statement, variables in Python, lists and sets, functions and function calls, conditional statements, iterative statements, BREAK and CONTINUE, classes and objects, importing libraries, importing your own code, installing a new package using PIP, memory management by the Python virtual machine

Unit-2
Teaching Hours:14
Python packages for data analysis
 

NumPy, SciPy, Pandas, Scikit-Learn, Nltk, Matplotlib, Bokeh, connecting to data sources and fetching data, reading datasets of various types and storing in relevant structures, reading and writing files of any time, DICT data structure, JSON, list comprehensions and its use, string manipulation, text cleansing, date-time handling

Unit-3
Teaching Hours:10
Visualizations using Python
 

Histograms, bar-plot, scatter plots, line plots, pie-charts, box-whisker plots, using gg plot to improve aesthetics, EDA using Python

Unit-4
Teaching Hours:12
Introduction to Industries: Insurance & Retail
 

Fundamentals of the insurance industry: Entities in the insurance industry, insurance products – home, health, life, vehicle, disaster, group insurance, commercial insurance; regulations in the insurance industry – difference across countries, reinsurance

Overview of Strategic Retail Management and Situation Analysis: An introduction to retailing, building and sustaining relationships in retailing, strategic planning in retailing, retail Institutions by ownership, retail institutions by store-based strategy, web, non-store-based and other forms of non-traditional retailing

 

Unit-5
Teaching Hours:12
Introduction to Industries: Pharma & Healthcare
 

Fundamentals of pharmaceuticals and pharmacy retail R&D – drug development and trials, product launches, regulatory compliance, pharmacy retail – in-pharmacy marketing, pharmacy services, filling process and prescriptions, customer outreach and retention

Fundamentals of the healthcare industry, healthcare ecosystem and various entities – manufacturers, PBMs, KOLs, retailers, insurers, hospitals, patients and doctors, interactions between these entities, difference in healthcare ecosystem across countries, healthcare regulation across countries

Text Books And Reference Books:

  1. McKinney, W. Python for Data Analysis (2nd edition). O’Reilly Media

 

  1. Mu Sigma Internal Training Documents

 

Mu Sigma Case studies

Essential Reading / Recommended Reading

  1. McKinney, W. Python for Data Analysis (2nd edition). O’Reilly Media

 

  1. Mu Sigma Internal Training Documents

 

Mu Sigma Case studies

Evaluation Pattern

CIA1

25 Marks (100% Weightage)

CIA2

25 Marks (100% Weightage)

CIA3

25 Marks (100% Weightage)

ESE

100 Marks (25 % Weightage) – Converted to 25 Marks

Total

100 Marks

BBDS353 - BEGINNER LEVEL DECISION SCIENCE (2022 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course‌ ‌Description‌:

The course covers Power BI – How it is used for making better business decisions. Students will learn how to fetch relevant information from the data in a lucid manner. Microsoft Power BI suite is designed to quickly turn the data into useful information. The course also looks to incorporate the muOBI tenet of the Art of Problem-Solving framework of Mu Sigma. The course will also help in understanding the client environment and the steps to complete work using Business Process Flow & Client Context. It also entails to teach the art of dashboarding & deck making

Course Objectives:

The objective of the course is:

  1. To prepare the data, data discovery, interactive dashboards, and rich visualizations in one solution
  2. Students will learn an intuitive tool for interacting with data and turning it into insights more easily
  3. They will understand the tenets of the art of problem-solving framework
  4. They will discover why standardizing business process flows is important and valuable to an organization

They will understand customer context and understand dashboarding and deck-making

 

Learning Outcome

CLO1: Demonstrate the applications of Power BI, connect, import, and transform data for Business Intelligence (BI)

CLO2: Determine how to visualize data, create, and share dashboards

CLO3: Deduct outcomes and derive insights using muOBI

CLO4: Create Business Process Flow & Client Contexts

CLO5: Plan how to tell a story through deck-making and story boarding

Unit-1
Teaching Hours:15
Introduction to Power BI
 

What is Power BI, why is it important, processes in Power BI, starting with Power BI, connecting data sciences, data transformations, introduction to DAX

Unit-2
Teaching Hours:20
Power BI: Visualization & Data modelling
 

Charts, maps, gauge, data card, slicers, tables & matrices, using related functions, optimizing data models, waterfall charts, funnels, tree map, decomposition tree, formatting, conditional formatting

Unit-3
Teaching Hours:10
Transformation Roadmap
 

What is muOBI, planning for outcomes, planning for transformation, harmonizing top-down planning and bottom-up execution, how to traverse the muOBI. (Examples of muOBI)

Unit-4
Teaching Hours:10
Business Process Flow & Client Context
 

Steps to create a Business Process Flow (BPF), steps to create client context

 

Unit-5
Teaching Hours:5
Art of Storytelling & Dashboarding
 

Best practices to storyboard, make decks and apply them in presentations, introduction to dashboarding, nuances of dashboarding, gauging dashboard requirements

Text Books And Reference Books:

1.      Powell, B (2018). Mastering Microsoft Power BI: Expert techniques for effective data analytics and business intelligence, Packt

 

  1. Mu Sigma internal documents
Essential Reading / Recommended Reading

1.      Powell, B (2018). Mastering Microsoft Power BI: Expert techniques for effective data analytics and business intelligence, Packt

 

  1. Mu Sigma internal documents
Evaluation Pattern

CIA1

25 Marks (100% Weightage)

CIA2

25 Marks (100% Weightage)

CIA3

25 Marks (100% Weightage)

ESE

100 Marks (25 % Weightage) – Converted to 25 Marks

Total

100 Marks

BBA431 - COST AND MANAGEMENT ACCOUNTING (2022 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

This course covers the fundamental concepts and various aspects in and of cost as well as management accounting. This course discusses how to prepare cost sheet, costing for materials, labour cost and overheads. This course also talks about financial statement analysis using various tools like comparative and common size Income Statements and Balance Sheet, Trend Analysis, Ratio Analysis, Cash Flow Statement, Budgets and Budgetary Control. It also throws some light on Management Reporting in general. And thus this course as a part of Business administration programme provides fundamental knowledge and basic understanding on various methods, tools and techniques of cost and management accounting helpful for financial decision making required for a budding professional in the domain of accounting and finance.

·       To familiarize the learners with the basic concepts and processes used to determine product costs.

·        To make known the students in ascertaining Material, Labour and Overhead cost

·       To enrich the knowledge of the learners in knowing and applying various tools like ratio analyis, cash flow statemet, marginal costing for analysing the financial statements for managerial information

·       To provide with the basic understanding of budgetary control

Learning Outcome

CO1: Interpret the relevant theories of cost and management accounting and prepare cost sheet and quotations.

CO2: Ascertain Material and Labor cost

CO3: Ascertain, allot and apportion of the overheads

CO4: Assess and interpret the financial statements for managerial decision making

CO5: Examine and understand management reports

Unit-1
Teaching Hours:8
Introduction to Cost and management accounting
 

Definitions, features, objectives, functions, scope, advantages and limitations. Relationship and differences between Cost accounting, Management accounting and Financial accounting.  Cost Concepts-Cost classification – Elements of cost - Preparation of cost sheet and quotation

Unit-2
Teaching Hours:10
Material Cost. Labour Cost and Overheads
 

Material Cost: direct and indirect material cost, Inventory control techniques-stock levels, EOQ, ABC analysis. Issue of materials to production- pricing methods-FIFO, LIFO and Average methods

Labor cost: direct and indirect labour cost-methods of payment of wages including incentive plans -Halsey and Rowan plans, Taylor's Piece Rate method.

Overheads: features, classification, methods of allocation and apportionment of overheads, primary and secondary distributions (Repeated & step ladder method only)

Unit-3
Teaching Hours:8
Marginal Costing
 

Meaning - Importance - Marginal Cost Equation - Difference between Marginal costing and Absorption costing - Applications of Marginal costing

Unit-4
Teaching Hours:7
Budgetary control
 

Meaning and importance - Types of Budgets, practical problems- Flexible Budget  and cash Budget

Unit-5
Teaching Hours:10
Financial Statement Analysis
 

Comparative Income Statements and Balance Sheets, Common size Income Statements and Balance Sheet Trend Analysis,

Ratio Analysis  Introduction, Classification and Interpretation of Ratios, Problems on ratio analysis 

Unit-6
Teaching Hours:13
Cash flow statement
 

Introduction, Concept of Cash, Sources of cash flow Cash from operation, cash from Financing and cash from investment, Inflow and outflow of cash Preparation of cash flow statements- practical problems 

Unit-7
Teaching Hours:4
Management Reporting
 

Procedures and Utility, Sample Reports

Text Books And Reference Books:

Arora,M.N (2016).Cost and Management Accounting, New Delhi: Himalaya Publishing House.

Essential Reading / Recommended Reading

SP Jain & Narang. Cost and Management Accounting, Kalyani Publishers, New Delhi

Evaluation Pattern

Component

 

Description

Units

Maximum marks

Weightage

Total Marks in Final Grade

CIA1

Group Assignment

 

20

100%

20

CIA2

Mid Semester Examination

 

50

50%

25

CIA3

Individual Assignment

 

20

100%

20

ESE

End Semester Examination

 

50

60%

30

Attendance

 

 

5

100%

5

TOTAL

100

BBA432 - ENTREPRENEURSHIP DEVELOPMENT (2022 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

Course Description: From the perspective of a country's economic development, entrepreneurship is a

necessary ingredient for stimulating economic growth and employment opportunities. In the developing

world, successful small businesses are the primary engines of job creation & income growth. In this

direction, this course on entrepreneurship development, educates an individual about the efforts taken by

the government broadly to encourage entrepreneurship.From the perspective of development of an individual’s entrepreneurial ability, entrepreneurship education becomes critical as the goal of the course is to help the youth start to think about what dreams or

ideas they have and how they can develop and fulfil them. It is also a way to learn how to interact and

cooperate with other people, be creative and find tools for how to develop themselves and their ideas. The

course aims to motivate an individual to take up an entrepreneurship to attain self-reliance and growth.

Course Objective:

To demonstrate an understanding of the need for entrepreneurship development.

2. To identify critical success factors for taking up entrepreneurship

3. To evaluate factors influencing the entrepreneurial activities in different contexts.

4. To analyze functional strategies required for entrepreneurial success

 

5. To develop business plans for entrepreneurial opportunities

 

Learning Outcome

 

CLO1. Demonstrate an understanding of the need entrepreneurship development

 

CLO2. Identify Critical success for taking up entrepreneurship

 

CLO3. Evaluate factors influencing   the entrepreneurial activities in different contexts

 

CLO.4 Analyze functional strategies required for entrepreneurial success

CLO5. Develop business plans for entrepreneurial opportunities

Unit-1
Teaching Hours:12
Introduction to Entrepreneurship
 

 Evolution of the Concept of Entrepreneurship; Theories of Entrepreneurship- Innovation Theory, Harvard

School Theory, Theory of High Achievement, Theory of Profits, Theory of Adjustment of Price-

Entrepreneurship Today; Difference Between a Manager and an Entrepreneur; Models of Entrepreneurial

Development; Types of Entrepreneurs; Intrapreneurship; Women Entrepreneurship-Women Enterprises-

Challenges Faced by Women Entrepreneurs; Entrepreneurial Competencies-Types and importance;

Mobility of Entrepreneurs; Geographical Mobility of Entrepreneurs; Occupational Mobility; Entrepreneurship

in Family Owned Businesses and Non Family Owned Businesses; Challenges & Obstacles faced by

Entrepreneurs; Factors influencing Entrepreneurship-Socio-Cultural, Economic, Political Technological &

Global factors; Business Climate in India for entrepreneurship; Creating Favorable Conditions for the

growth of entrepreneurship in India; Capacity Building for Entrepreneurs.

Unit-2
Teaching Hours:10
Identification of Opportunities
 

 Opportunity sensing & Idea Generation; The creativity & innovation; Techniques of Idea Generation-Brain

storming, Reverse Brain storming, Brain writing, Attribute Listing, Free Association, Forced Relationship,

Gordon Method & Parameter Analysis; Selection of Product/Service, Invention, Innovation & Imitation;

Product innovation; Identification of Business Opportunities; Business Opportunities in India; Models for

Opportunity Evaluation & Screening.

Unit-3
Teaching Hours:8
Entrepreneurship in Micro, Small and Medium Enterprises
 

 Definition, Role and Importance of Micro, Small, and Medium Enterprises (MSMEs); Problems Faced by

MSME Sector; Government Policy for MSME Sector; Rural Entrepreneurship- Cottage, Khadi and Village

Industries. Make in India Initiatives & Skill Development; Entrepreneurship Development Programs (EDP),

 

An overview of UNCTAD’s Entrepreneurship Policy Framework.

Unit-4
Teaching Hours:7
Feasibility analysis for Business Plan
 

 Business Planning-Financial Planning, Marketing Planning- Production & Operational Planning and Human

Resource Planning; Importance of a Business Plans; Contents of a Business Plan- Management Summary;Financial Feasibility, Marketing Feasibility and Technological Viability of Business Plans. Business Incubation and Development.

Unit-5
Teaching Hours:8
New Venture Creation and Promotion
 

 

Procedure for Setting Up an Enterprise; Selection of a Project; Decide on the Constitution Obtain

Registration; Obtain Clearances from Departments as Applicable; Arrange for Land/Shed; Arrange for Plant

and Machinery; Arrange for Infrastructure; Prepare Project Report; Apply for and Obtain Finance;

Implement the Project and Obtain Final Clearances. Project Life Cycle , Project Scheduling -Gantt Charts,

Network Techniques ; Project Management Software; Capital Budgeting; Generating an Investment Project

Proposal; Project Analysis; Market Analysis, Technical Analysis, Financial Analysis, Economic Analysis,

Project Evaluation and Selection ; The Payback Period; ; Benefit-Cost Ratio (BCR) Project Financing Equity

Financing; Angel Investing ; Debt Financing ; Miscellaneous Sources; Project Implementation Phase;

Capital Structure and Cost of Capital; Detailed Project Report; Ecological Analysis.

Unit-6
Teaching Hours:8
Institutional Support to Promote Entrepreneurship
 

 

Institutions Supporting Business Enterprises; Central-level Institutions; National Board for Micro, Small, and

Medium Enterprises (NBMSME) The Khadi and Village Industries Commission (KVIC) The Coir Board

MSME-DO; National Small Industries Corporation (NSIC); National Science and Technology

Entrepreneurship Development Board (NSTEDB) National Productivity Council (NPC) Entrepreneurship

Development Institute of India (EDII) National Research Development Corporation of India (NRDCI)

National Entrepreneurship Development Institutes; Other Institutions National Bank for Agriculture and

Rural Development (NABARD) Housing and Urban Development Corporation (HUDCO); Technical

Consultancy Organization (TCO); Small Industries Development Bank of India (SIDBI) ; Export Promotion

Councils (EPCs).

State-level Institutions; State Directorate of Industries and Commerce; District Industries Centers (DIC) ;

State Financial Corporation (SFC); State Industrial Development Corporation (SIDC); State Industrial Area

Development Board (SIADB).

Unit-7
Teaching Hours:7
Social Entrepreneurship
 

Meaning &; importance Social Entrepreneurship; Sustainable Development Goals (SDG,2030); Social and

Environmental Dimension of Entrepreneurship; Social Enterprises and their Goals; Need & Importance of

Social Enterprise Establishment and Management of Non-Government Organizations; Government Policy

for Social Enterprises.

Text Books And Reference Books:

Poornima M Charantimath (2020) “Entrepreneurship Development and Small Business Enterprises”, 3rd Edition, Pearson Publication.

Hisrich, Robert D, Manimala, J. Mathew, Peters, Michael P. and Shepard, Dean A, (2015).

Entrepreneurship. New Delhi: Tata-McGraw-Hill.

 

Essential Reading / Recommended Reading

David, H. (2013). Entrepreneurial Development (5ed.), Prentice Hall

● Gupta, C.B., & Srinivasan, N.D. (2012) Entrepreneurship Development, New Delhi:Sultan Chand & Sons.

 

Evaluation Pattern

Component of Final Grade

Max Marks per Component

Weightage towards Final Grade

Total Marks per Component in Final Grade

CIA-I

30

15 %

15

CIA-II

50

25 %

25

CIA-III

30

15%

15

End Semester

100

40 %

40

Attendance

5

5 %

5

Total

 

 

100

BBA433 - RESEARCH METHODOLOGY (2022 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

Research in common parlance refers to a search for knowledge in any stream or discipline, finding solutions or inputs for questions raised.  Students will be provided with basic concepts of research and its process. The course focuses on inculcating research culture among students through hands-on learning experiences. This course will equip the students with the required skill sets for identifying, analysing and interpreting business problems. This process will help in informed business decision-making. The course is designed to provide experiential learning in all the modules.

Course Objectives:

  • To understand the concepts, tools and terminologies used in the research world.
  • To identify the methods best suited for investigating different types of problems and questions.
  • To demonstrate hands-on experience with different tools used in research
  • To construct research questions that are based on and build upon a critical appraisal of existing research;
  • To develop a research design and analysis of the results, to provide suggestions based on research findings.

 

Learning Outcome

CO 1: Demonstrate ability to understand different research terminologies.

CO 2: Identify research problems and questions

CO 3: Develop methodology for research problems

CO 4: Analyse data required for business decision-making.

CO 5: Propose suggestions based on the findings from the research.

Unit-1
Teaching Hours:6
Introduction to Business Research
 

Meaning, Objectives, purpose, types, scope and significance of research in business and industry.  Criteria for Good research, Ethics in Research.

 

 

Unit-2
Teaching Hours:8
Research Process
 

Research Process - Steps in research, identification and formulation of research problem, extensive literature review, Research gap, statement of the problem, need for the study, Variables- meaning and types.  Theoretical framework, research questions. Deductive and inductive logic

Unit-3
Teaching Hours:10
Formulation of Research Problem and Hypotheses
 

Identifying and formulating research problem, Diagnosis of symptoms and problem. Setting research objectives. Doing a review of literature – purpose, methods.  Hypothesis – Meaning, Purpose, Sources, characteristics of hypotheses, types of hypothesis, Formulation of hypothesis.

Unit-4
Teaching Hours:10
Measurement Scales and Sampling Techniques
 

Sample design, steps in sampling process, sampling methods – probability Sampling and non-probability sampling, sampling error, Criteria for good sample, determining sample size (infinite and finite). Measurement – Types of Scales, Scaling techniques. 

Unit-5
Teaching Hours:10
Data Collection
 

Data sources - primary and secondary data, Data Collection methods- Survey, observation, Interview, focus group technique. Data collection instruments, construction of Questionnaire, schedule, characteristics of good instrument, and errors in measurement, Reliability and validity of research instruments.

 

Unit-6
Teaching Hours:12
Data Analysis
 

Data processing – Editing, coding, tabulation, normality and stationary test, pictorial and graphical presentation of Data, Parametric and non-parametric hypothesis testing, hypothesis testing using statistical tools such as descriptive, Chi–square, t-test, ANOVA, Correlation and Regression. 

Unit-7
Teaching Hours:4
Report Writing and Presentation of Results
 

Classification and tabulation, research presentation, types of report - Research proposal, research report. Format of a report-Layout, Precautions. Citation and referencing (APA, 6th edition)

 

Text Books And Reference Books:

1.Kothari, C. R. (2019). Research Methodology Methods & Techniques (2 ed.). New Delhi: Vishwa Prakashan.

Essential Reading / Recommended Reading

1.Bryman, Alan and Bell, Emma (2011), Business Research Methods, 3/e, Oxford University Press 

2.Chawla, D., &Sondhi, N. (2011). Research Methodology: Concepts and cases. New Delhi: Vikas Publishing House 

3.Gupta, S. L and Gupta, Hitesh (2012), Business Research Methods, McGraw Hill Education (India) Private Limited, New Delhi

4.Krishnaswamy, K.N., Sivakumar, A.I., Mathirajan, M (2007), Management Research Methodology, Pearson, New Delhi 

5.Kothari, C. R. (2009). Research Methodology Methods & Techniques (2 ed.). New Delhi: VishwaPrakashan.

6.Krishnaswami, O., &Ranganatham, M. (2013). Methodology of Research in Social Sciences. Mumbai: Himalaya Publishing House.

7.Majhi, P. R., &Khatua, P. K. (2013). Research Methodology (Concepts, Methods, Techniques and SPSS). Mumbai: Himalaya Publishing House.

8.Srivastava. T. N and RegoShailaja (2012), Business Research Methodology, Tata McGraw Hill Education Private Limited, New Delhi.

9.Bajpal, N. (2017). Business research methods. New Delhi: Pearson.

 

Evaluation Pattern

Component

 

Description

Units

Maximum marks

Weightage

Total Marks in Final Grade

CIA1

Journal review and problem identification     

1,2 & 3

25

100%

25

CIA2

Hypothesis Formulation, Questionnaire Design  & Sample Design

3,4 & 5

20

100%

20

CIA3

Data collection and Analysis

5& 6

20

100%

20

CIA4

Construct a research report and Presentation

 7

50

60%

30

Class participation

5

100%

5

TOTAL

100

BBDS411 - PROBLEM SPACE-III (2022 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course‌ ‌Description‌: ‌ ‌ ‌

This course is designed to give the students a stage to apply and understand all the concepts taught in Intermediate Data Science, Data Engineering & Decision Science. It will help in providing the students with real world industry exposure by guiding them to solve real world problems that Mu Sigma has historically dealt with

Course Objectives:

The objective of the course is to:

  1. Understand why simply solving problems is not sufficient and why a more elaborate art of problem solving is in order
  2. Understand how solving specific problems and the art of problem solving can co-exist harmoniously in the larger realm of problem solving
  3. Understand the tenets of the Art of Problem-Solving framework
  4. Understand the frameworks to analyze an industry vertical

Understand problems pertaining to specific industries

 

Learning Outcome

CLO1: List the principles of art of problem solving while approaching Demand forecasting problems

CLO2: Illustrate the business model of an organization

CLO3: Identify how change is an outcome of transmission of minor changes

CLO4: Examine perspectives of evolutionary change to understand change in contemporary environments

CLO5: Test the applications of Data Science, Data Engineering & Decision making in the real world

Unit-1
Teaching Hours:60
Problem Space on Demand forecasting
 

Problem Space I will occur once the students are familiar with the design thinking concepts in Decision Science topics. It will be a classroom activity on the problems given by the trainer. This subject will be covered during the second part of the semester.

Students will be taught:

  1. To develop an understanding of Demand forecasting in general
  2. Examples of real-life applications of Demand forecasting& its impact
  3. Techniques to arrive at a solution, their uses & application
  4. How to work on an exercise on Demand forecasting

Output expected from students:                                                                                                          

  1. Create an Empathy Map, Org Chart and a Vertical writeup on the Industry and the business in question
  2. Break down the problem statement using Problem Definition & Design
  3. Identify the right sampling technique and performed clustering
  4. Performing Hypothesis testing and Exploratory data analysis
  5. Arrive at a solution thinking on the lines of Transformation Roadmap                                                                                                             
  6. Submit a Jupyter Notebook with the solution
Text Books And Reference Books:

Test the applications of Data Science, Data Engineering & Decision making in the real world

Essential Reading / Recommended Reading

Test the applications of Data Science, Data Engineering & Decision making in the real world

Evaluation Pattern

CIA1

25 Marks (100% Weightage)

CIA2

25 Marks (100% Weightage)

CIA3

25 Marks (100% Weightage)

ESE

25 Marks (100 % Weightage)

Total

100 Marks

BBDS451 - INTERMEDIATE DATA ENGINEERING (2022 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course‌ ‌Description‌:

‌ ‌ ‌

This course covers Apache Hadoop project which develops an open source software for reliable, scalable, and distributed computing. The course seeks to equip the learners with the framework, libraries, computation, and the usage of big data using Apache Hadoop which is designed to scale up from single servers to thousands of machines. It also allows the users to store all forms of data, that is, both structured data and unstructured data. Hadoop also provides modules like Hive for analysis of large-scale data which will also be covered under this course.

Course Objectives:

The objective of the course is to:

  1. Understand how to solve problems that require massive datasets and computation power
  2. Understand the storage, access, and the manipulation of large structured and unstructured data
  3. Learn about distributed storage of data and the process of working with such systems
  4. Use the processes and systems for handling and utilizing such data, including for the purposes of retrieval, accumulation, and computation

Understand Hive Query Language and its uses

 

Learning Outcome

CLO1: Learn how to query using the commands and syntax of Hadoop?s querying language

CLO2: Demonstrate the detailed process flow of Hadoop architecture

CLO3: Identify the approach taken to distribute file system

CLO4: Discover data manipulation language in Hadoop

CLO5: Elaborate on data definition language in Hadoop

Unit-1
Teaching Hours:4
Big Data: Hadoop ? Beginners guide
 

‌Distributed file system, reference links, basic shell commands

Unit-2
Teaching Hours:12
Big Data: Hadoop ? Architecture
 

Common, distributed file system, YARN, MapReduce, references

Unit-3
Teaching Hours:15
Big Data: Hadoop ? Hive Query Language: Operators and Built-in Functions
 

Operators & user-defined functions, operators, built-in questions, date functions, conditional functions, string functions, miscellaneous functions

Unit-4
Teaching Hours:14
Big Data: Hadoop ? HQL ? DDL (Data Definition Language)
 

‌Create/Drop/Alter/Use Database, storage formats, row formats &SerDe, tables and operations on tables, tables – Views & partitioning, permanent functions

Unit-5
Teaching Hours:15
Big Data: Hadoop ? HQL - DML (Data Manipulation Language
 

Inserting data into Hive tables, dynamic partition inserts, write data into filesystem, Insert/Update/Delete/Merge

Text Books And Reference Books:

1.      White, T (2012). Hadoop: The Definitive Guide. O’Reilly

 

  1. Grover, M (2015). Hadoop Application Architectures. O’Reilly

 

  1. Apache.org – Official documentation for Apache applications

 

  1. Mu Sigma internal training material
Essential Reading / Recommended Reading

1.      White, T (2012). Hadoop: The Definitive Guide. O’Reilly

 

  1. Grover, M (2015). Hadoop Application Architectures. O’Reilly

 

  1. Apache.org – Official documentation for Apache applications

 

  1. Mu Sigma internal training material
Evaluation Pattern

CIA1

25 Marks (100% Weightage)

CIA2

25 Marks (100% Weightage)

CIA3

25 Marks (100% Weightage)

ESE

100 Marks (25 % Weightage) – Converted to 25 Marks

Total

100 Marks

BBDS452 - INTERMEDIATE DATA SCIENCE (2022 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course‌ ‌Description‌:

 ‌The course introduces learners to univariate descriptive statistics, its importance in daily life and application areas, it is designed to equip learners to evaluate and describe any given variable based on its summary statistics. It also covers Machine Learning, which is a subset of Artificial Intelligence, that provides systems the ability to automatically learn and improve through experience. It is an upcoming branch of applied mathematics. The course also enables the learners to understand various components of Time-Series and how it is used to generate a forecast

Course Objectives:

The objective of the course is to:

  1. Teach how to summarize large quantities of numerical data and reveal patterns in the raw data
  2. Understand how to present the information in a more organized format
  3. Become familiar with how to determine whether there is enough statistical evidence in favor of a certain belief and to examine data for distribution
  4. Equip to extract features from raw data via data mining techniques and use it to improve the performance of machine learning algorithms

Familiarize to predict or estimate a future event or trend in a business

Learning Outcome

CLO1: Define the importance of descriptive statistics in business

CLO2: Illustrate the distribution of data, learn about errors and how to mitigate it

CLO3: Analyze the importance of ML in data analytics

CLO4: Conduct Exploratory data Analysis

CLO5: Test & train various model, analyze using various forecasting methodologies and learn how to forecast using time-series forecasting methodology

Unit-1
Teaching Hours:12
Machine Learning ? Exploratory Data Analysis
 

Data cleaning & treatment, outlier detection & treatment, univariate analysis, multivariate analysis. Introduction to missing value treatment and outlier treatment using ML techniques.

Unit-2
Teaching Hours:12
Machine Learning ? Data wrangling
 

Importing data into R from different formats, web scraping, string processing with regular expressions, text mining 

Unit-3
Teaching Hours:12
Machine Learning ? Feature Engineering
 

Importing libraries (R), functions, standardize the data, imputation, handling outliers, binning, one hot encoding, data transformation, factor analysis, principal component analysis, PCA

Unit-4
Teaching Hours:12
Machine Learning ? Time Series Forecasting I
 

Smoothening methods, basic forecasting methods, Holt's method, Holt – Winters method, ARIMA

Unit-5
Teaching Hours:12
Machine Learning ? Time Series Forecasting II
 

Dynamic time series model – ARIMAX, prophet model, DTW, hierarchical time series, ACF, PACF

Text Books And Reference Books:

  1. Bishop, C. (2006). Pattern Recognition and Machine Learning. Berlin: Springer-Verlag.

Mu Sigma internal documents

Essential Reading / Recommended Reading

  1. Bishop, C. (2006). Pattern Recognition and Machine Learning. Berlin: Springer-Verlag.

Mu Sigma internal documents

Evaluation Pattern

CIA1

25 Marks (100% Weightage)

CIA2

25 Marks (100% Weightage)

CIA3

25 Marks (100% Weightage)

ESE

100 Marks (25 % Weightage) – Converted to 25 Marks

Total

100 Marks

BBDS453 - INTERMEDIATE DECISION SCIENCE (2022 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course‌ ‌Description‌: ‌ ‌ ‌

 

The course covers two powerful visualization tools Power BI Advanced level features and Tableau. Power BI bridges the gap between data and decision making by creating great data experiences. Tableau platform is known for taking any kind of data from almost any system and turning it into actionable insights with speed and ease. It’s as simple as dragging and dropping

 

Course Objectives:

The objective of the course is to:

  1. Prepare data and data discovery, interactive dashboards, and rich visualizations in one solution
  2. Learn an intuitive tool for interacting with data and turning it into insights more easily
  3. Learn to create insightful and impactful visualizations in an interactive and colorful way
  4. Provide essential skills to create reports and dashboards, statistical and analytical tools

Understand the basics of visualization solutions using Tableau

Learning Outcome

CLO1: Explain the applications of Power BI, connect, import and transform data for Business Intelligence (BI)

CLO2: Illustrate data extraction using Tableau

CLO3: Develop intuitive and coherent analytical solutions to business problems using Tableau dashboards

CLO4: Visually analyze via creating a few basic charts and representations

CLO5: Minimize the gap between data & decision making

Unit-1
Teaching Hours:7
Power BI: Summary & Data Modelling
 

Summary of Power BI level 1, context in DAX, summarize function, summarize columns function, calculate table function, bidirectional cross filtering, circular dependencies in Power BI

Unit-2
Teaching Hours:20
Power BI: Advanced DAX & Additional functionalities
 

Advanced DAX functions including Filter, CountX, etc., visualization and themes, report themes using JSON, drill through filtering, bookmarks and selection pane, additional functionalities, Python/R in Power BI, write-back functionality, dynamic row level security

Unit-3
Teaching Hours:15
Tableau ? Introduction & Data Integration
 

Introduction, initial interface, workspace layout, data types, data Source connection and integration, managing data loads, data transformation – Joins & Blends, data schema preparation

Unit-4
Teaching Hours:8
Tableau ? Worksheets, Workbooks & Visualization
 

Worksheets & Workbooks – Basic filtration, formatting & navigation, interactive filtration, basic visual charts.

Unit-5
Teaching Hours:10
Tableau ? Visualization
 

Sets, grouping data, parameter creation, drill down & hierarchy

Text Books And Reference Books:

1.      Powell, B (2018). Mastering Microsoft Power BI: Expert techniques for effective data analytics and business intelligence, Packt

 

  1. Guillevin, T. Getting Started with Tableau 2019.2 (Second Edition), Packt

 

  1. Mu Sigma internal training material and case studies
Essential Reading / Recommended Reading

1.      Powell, B (2018). Mastering Microsoft Power BI: Expert techniques for effective data analytics and business intelligence, Packt

 

  1. Guillevin, T. Getting Started with Tableau 2019.2 (Second Edition), Packt

 

  1. Mu Sigma internal training material and case studies
Evaluation Pattern

CIA1

25 Marks (100% Weightage)

CIA2

25 Marks (100% Weightage)

CIA3

25 Marks (100% Weightage)

ESE

100 Marks (25 % Weightage) – Converted to 25 Marks

Total

100 Marks

BBA531 - STRATEGIC MANAGEMENT (2021 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

Course Description:

An Organization consists of different departments and processes. Managers at all level must understand how a company’s departments and processes “fit” together to achieve its goal. It focuses on all the functional areas of business and presents a cohesive strategic management model from a strategic perspective. The subject provides an insight on the strategy adopted by the companies in response to environmental change. The course provides a comprehensive and integrated presentation of current strategic management thinking in a clear and succinct format.

 

Course Objective:

·       To learn the fundamentals of strategic management using the case method.

·       To understand the fundamental principles & interrelationships among business functions such as: R & D, Production, Marketing, Customer Service, finance, human resources and Information Technology

·       To understand the interrelationships of business to individuals, other organizations, government and society.

Learning Outcome

CLO1: Explain the strategy adopted by the companies in response to environmental changes.

CLO2: Illustrate the manner in which strategic and competitive advantage is developed.

CLO3: Explain various methods and techniques for internal analysis.

CLO4: Determine how positioning of the firm in the industry help to determine the competitive advantage.

CLO5: Outline the tools and technique for strategic analysis to understand different business strategies.

Unit-1
Teaching Hours:6
Strategic Planning and Strategic Management
 

Defining strategy- levels at which strategy operates- approaches to strategic decision making, the strategic management process- Strategic intent: Vision, mission and objectives

Unit-2
Teaching Hours:11
Environmental and Industry Analysis
 

The organizations environment- External and internal environment, components of external and internal environment- Environment scanning- Organizations responses to the environment, A framework for industry analysis, Michael porter’s analysis- usefulness of Industry analysis- Competitive analysis: Forces shaping competition in an industry- interpreting the Five force models- Strategic group, and competitor analysis- Internal analysis: Resource based strategy- the resource based view, Resources- capabilities and competencies- approaches to internal analysis

Unit-3
Teaching Hours:6
Strategy Formulation and Choice
 

Corporate level strategy: Introduction- The balanced scorecard- Grand strategies- Growth/Expansion strategy- Diversification Strategy- Stability strategy- Retrenchment strategy- combination strategy, BCG matrix, Global Strategies for corporates– Objective and modes of entry

Unit-4
Teaching Hours:7
Corporate Restructuring
 

The concept of corporate restructuring- the process of restructuring- mergers and acquisition- takeovers- cooperative strategies- Reasons for strategic alliances- risks and costs of strategic alliances

Unit-5
Teaching Hours:8
Strategy Implementation and Functional Strategies
 

Issues in strategy implementation- Activating strategy and resource allocation- strategy-structure relationship- the functional structure- divisionalisation- Functional level strategies:

Operational strategy, financial strategy, marketing strategy and Human resource strategy 

Unit-6
Teaching Hours:9
Behavioral Implementation
 

Corporate governance and strategic management- strategic leadership- corporate culture and strategic management- corporate politics and power- personal values and business ethics

Unit-7
Teaching Hours:6
Strategic evaluation and control
 

Importance, barriers- evaluation criteria- strategic control- operational control- evaluation techniques for operational control- characteristics of an effective control system

Unit-8
Teaching Hours:7
Strategy and technology management
 

Designing a technology strategy- Technology forecasting and R & D Strategies- Strategies for acquisition and absorption of technology- Social audit

Text Books And Reference Books:

Rao, V.S.P., & Krishna, V.H., (2013).Strategic Management: Text and Cases. New Delhi: Excel Books.

Essential Reading / Recommended Reading

1.     Amason, A.C. (2011). Strategic Management :From theory to Practice(1st ed.). New York: Routledge. 

2.     Barney, J.B. &Hesterly, W.S.(2011).Strategic Management & Competitive Advantage: Concepts & Cases(4th ed.). Prentice Hall.

3.     Dess, G., Eisner, A., Lumpkin, G.T., &Namara, G.M. (2011).Strategic Management: creating competitive advantages (6thed.).McGraw Hill Education.

4.     Hill, C.W.L., & Jones, G.R. (2012). Strategic Management-An Integrated Approach (10thed.).South Western: Cengage Learning.

Evaluation Pattern

Component of Final Grade

Description

Units

Max Marks

Weightage

Total marks in final grade

CIA 1

Group Assignment

1,2

20

100%

20

CIA 2

Mid Semester Examination

1,2,3,4

50

50 %

25

CIA 3

Individual Assignment

5

20

100%

20

ESE

End Semester Examination

5,6,7

50

60%

30

Attendance

 

 

5

100 %

5

Total

 

 

 

100%

100

BBA532 - TAXATION LAWS (2021 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

·         To equip the students with proper understanding about law and practice of Income Tax in India

·         To impart the knowledge and understanding about law and practice of Goods and Service Tax in India.

·         To comprehend with tax laws and its application in taxation management

  •   To connect the students with law and practice of Customs Duty in India

Learning Outcome

CO1: Outline the tax laws and practice of income tax in India

CO2: Analyze simple fact situations and recognize Income tax implications on it.

CO3: Apply basic tax concepts to situations in appropriate format

CO4: Show calculation of total customs duty.

Unit-1
Teaching Hours:5
Introduction to Taxation
 

Legal enactments governing Income Tax in India, An overview of basic Concepts- Assessee, Person, Assessment Year, Previous Year, Agricultural Income, Income, GTI, Total Income, Average Rate Of Tax. Determination of residential status, Kinds of income, incidence of tax.

Tax free incomes. Capital and Revenue Expenditure. Comparison between Tax structure in India and other countries. (Self-study)

Unit-2
Teaching Hours:8
Income from Salary
 

Chargeability, Treatment of Various Allowances, Perquisites, and their Valuation, Treatment of Provident Fund, profit in Lieu of salary, Deductions from Gross Salary (Practical Problems). Retirement Benefits Computation of taxable salary.

Unit-3
Teaching Hours:6
Income from House Property
 

Chargeability, annual value and its determination, deemed ownership deductions from annual value, Computation of taxable income under the head house property (theory with problems)

Unit-4
Teaching Hours:10
Profits and Gains of Business and Profession
 

Meaning of Business and Profession, Incomes Chargeable under this head

Computation of Taxable Income from business (Sole proprietorship firms) and profession.

Unit-5
Teaching Hours:8
Capital Gains
 

Meaning of important terms, Short term and Long-term capital gain, cost of acquisition of capital assets, Computation of capital gains, exemptions from LTGC only deductions u/s 54, 54B, 54EC and 54F (theory with simple problems)

Unit-6
Teaching Hours:8
Income from Other Sources, deductions and Gross Total Income
 

Incomes taxable under income from other sources, deductions allowed (applicable only to individuals) Section 80C to 80U, Computation of GTI

Unit-7
Teaching Hours:7
Goods and Services Tax (GST)
 

Overview of GST, Dual structure, GST council, Definition of Supply, Levy and Tax and Input tax credit. (Theory with simple problems)

Unit-8
Teaching Hours:8
Customs Duty
 

Basic concepts, Types of customs duty, Assessable value and computation of total customs duty, Baggage and Courier.

Text Books And Reference Books:

·         Gaur, V.P. &Narang, B.K. (2020). Income Tax Law and practice. New Delhi,Kalyani Publishers

·         Datey V S (2020), GST Laws and Practice with Customs and Foreign Tax Practice (FTP), New Delhi, Taxmann Publications.

Essential Reading / Recommended Reading

.Mehrothra, H.C., &Goyal, S.P. (2018). Income Tax Law and practice, (Latest edition).SahityaBhavan Publishers.

2.Prasad, B. Income Tax Law and practice (2018).New Age Publications.

3. Singhania,(2018) Income tax law and practice , Taxman publishers, NewDelhi

Evaluation Pattern

Component

Description

Units

Maximum marks

Weightage

Total Marks in Final Grade

CIA1

 Written assignment   Individual submission

I

20

100%

20

CIA2

Mid semester Examination

 

I/II/III

50

50%

25

CIA3

 Written assignment   Individual submission

 

IV/V/VI&VII

20

100%

20

ESE

2 Hours written examination

ALL

50

 60%

30

Attendance

 

 

5

100%

5

TOTAL

100

BBDS511 - PROBLEM SPACE IV (2021 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course‌ ‌Description‌: ‌ ‌ ‌

This course is designed to give the students a stage to apply and understand all the concepts taught in Advanced Data Science, Data Engineering & Decision Science. It will help in providing the students with real world industry exposure by guiding them to solve real world problems that Mu Sigma has historically dealt with

 

Course Objectives:

The objective of the course is to:

  1. Understand why simply solving problems is not sufficient and why a more elaborate art of problem solving is in order
  2. Understand how solving specific problems and the art of problem solving can co-exist harmoniously in the larger realm of problem solving
  3. Understand the logic and calculation of customer lifetime value
  4. Understand problems pertaining to specific industries
  5. Examine classification techniques used to determine CLTV

Learning Outcome

CLO1: Define the business model of an organization

CLO2: Explain how change is an outcome of transmission of minor changes

CLO3: Apply and identify the chain of values of a customer.

CLO4: Experiment with the applications of Data Science, Data Engineering & Decision making in the real world

CLO5: Relate to the real-life applications of CLTV

Unit-1
Teaching Hours:60
Problem Space on Customer Life Time Value
 

Problem Space IV will occur once the students are familiar with the design thinking concepts in Decision Science topics. It will be a classroom activity on the problems given by the trainer. This subject will be covered during the second part of the semester.

Students will be taught:

  1. To develop an understanding of CLTV in general
  2. Examples of real-life applications of CLTV & its impact
  3. Techniques to arrive at a solution, their uses & application
  4. How to work on an exercise on CLTV

Output expected from students:                                                                                                          

  1. Define and learn to interpret an Empathy Map, Org Chart, Vertical writeup on the Industry and the business in question
  2. Make use of breakdown of the problem statement
  3. Identify the flow of revenue and calculate CLTV
  4. Take part in performing Hypothesis testing and Exploratory data analysis and conclude to a solution thinking on the lines of Transformation Roadmap                                                                                                            
  5. Formulate and submit a Jupyter Notebook with the solution
Text Books And Reference Books:

Mu Sigma internal training material and case studies

Essential Reading / Recommended Reading

Mu Sigma internal training material and case studies

Evaluation Pattern

CIA1

25 Marks (100% Weightage)

CIA2

25 Marks (100% Weightage)

CIA3

25 Marks (100% Weightage)

ESE

25 Marks (100 % Weightage)

Total

100 Marks

BBDS551 - ADVANCED DATA ENGINEERING (2021 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course‌ ‌Description‌:

 

‌ ‌

This course covers introduction to Big Data Spark, RDDs – Resilient distributed datasets, Spark and Big Data, built in libraries for Spark, The Spark Shell, Transformations and Actions. This course also covers arithmetic and numbers, values and variables, Boolean and comparison operators, Strings and basic RegEx , Tuples , Collections , Lists , Arrays , Sets , Maps , Flow Control for loops , While Loops and Functions

 

Course Objectives:

The objective of the course is to:

  1. Understand the fundamental concepts of Spark
  2. Understand the manipulating big data distributed over a cluster using functional concepts
  3. Understand the syntax and usage of Spark and Scala for data access and manipulation
  4. Understand the use of Spark and Scala in dealing with big data

Will learn how to launch spark application on a cluster

 

Learning Outcome

CO1: Learn how to access and manipulate data residing in clusters or distributed storage

CO2: Explain Spark integration with RDBMS (Oracle)

CO3: Identify the launching of Spark application on a cluster

CO4: Program and develop algorithms on distributed data in an efficient manner

CO5: Formulate an overview of Spark

Unit-1
Teaching Hours:5
Introduction to Spark
 

What is Spark – Introduction to RDDs – Resilient Distributed Datasets, Spark and Big Data, Built in libraries for Spark , The Spark Shell , Transformations and Actions  

Unit-2
Teaching Hours:10
Spark Data Frames
 

Introduction to Spark Data Frames, Data Frames overview, Spark Dataframe Operations, Group By aggregate functions and Handling missing data 

Unit-3
Teaching Hours:10
Spark Integration with RDBMS (Oracle)
 

Intro to RDBMS, MS SQL Server, IBM DB2, Oracle, MySQL. Coding in Spark for RDBMS. Packages in SPARK for data transformation.

Unit-4
Teaching Hours:17
Spark transformation, actions & Operations
 

Apache Spark RDD operations - Transformations and Actions. Linkage, map, filter, flatmap, Map partition, reduced by, groupby, sample, union, join, distinct, coalesce, collect, reduce, aggregate, saveas, countby

Unit-5
Teaching Hours:18
Launching Spark application on a cluster and Spark Streaming
 

Linking, Initializing Streaming Context, Discretized Streams (DStreams), Caching /Persistence and Fault – tolerance Semantics

Text Books And Reference Books:

Karau, Holden, Kowinski, Andy, Zaharia, Matei, Wendell, Patrick (2015). Learning Spark (1st edition). O′Reilly Swartz. J (2015). Learning Scala.O’Reilly

Essential Reading / Recommended Reading

Karau, Holden, Kowinski, Andy, Zaharia, Matei, Wendell, Patrick (2015). Learning Spark (1st edition). O′Reilly Swartz. J (2015). Learning Scala.O’Reilly

Evaluation Pattern

CIA1

25 Marks (100% Weightage)

CIA2

25 Marks (100% Weightage)

CIA3

25 Marks (100% Weightage)

ESE

100 Marks (25 % Weightage) – Converted to 25 Marks

Total

100 Marks

BBDS552 - ADVANCED DATA SCIENCE (2021 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course‌ ‌Description‌:

 

This course covers regression that is the most used Machine Learning paradigm and is often utilized for comparing or establishing the relationship between two or more variables. This course provides learners with an introduction to popular Regression algorithms. Clustering is an Unsupervised Machine Learning technique and is often utilized to differentiate between various levels of a variable. This course also enables the learners to understand the necessity and areas of application of linear statistical model techniques like factor analysis which is an integral part of Exploratory Data Analysis

Course Objectives:

The objective of the course is to:

 

  1. Understand the generalized linear models (GLM) Framework
  2. Understand various models under the GLM framework, specifically for cases of continuous outcomes, binary outcomes, and count outcomes
  3. Understand data preparation, clustering techniques and cluster validation
  4. Understand the Model Validation techniques are used to assess the accuracy of Machine Learning models

Learn techniques like factor analysis which is an integral part of exploratory data analysis

 

Learning Outcome

CO1: Define training and testing models (Linear Regression)

CO2: Interpret important and influential underlying factors without observed variables &Interpret the results of confirmatory factor analysis (CFA) and Exploratory Factor Analysis (EFA)

CO3: Identify the class of GLM models to solve business problems

CO4: Distinguish between various distance measurements available for clustering techniques

CO5: Validate the models (Linear Regression & Clustering)

Unit-1
Teaching Hours:5
Introduction to GLM framework
 

Responses and predictors, General Linear Hypothesis, Distribution of the response variable and link functions, Analysis of Deviance

Unit-2
Teaching Hours:10
Pre-processing for GLM framework
 

Importing libraries, functions, standardize the data, imputation, handling outliers, binning, one hot encoding, data transformation, factor analysis, principal component analysis

Unit-3
Teaching Hours:15
Review of Linear regression models
 

Assumptions in Linear regression, OLS, Linear regression, Multiple linear regression, ANOVA in regression models, Testing the general linear hypothesis through F-tests, Main effects and interactions, Error analysis and residual plots.

Unit-4
Teaching Hours:15
Review of Clustering and validation
 

Partitioning methods: k-means, expectation maximization (EM), Hierarchical methods: distance-based agglomerative and divisible clustering

Validation using silhouette score, Dunn Index

 

Unit-5
Teaching Hours:15
Binary outcomes and logistic regression models
 

Maximum likelihood estimation, logit and probit models, Diagnostics for binary outcome models, likelihood ratio tests, interpretation of estimates under various binary outcome models, Main effects and interactions, confidence intervals of estimates, Prediction intervals for binary outcome models

Text Books And Reference Books:

McCullagh, P, &Nelder, J. A. Generalized Linear Models (2nd edition). Chapman & Hall/CRC Press.

Essential Reading / Recommended Reading

1. McCullagh, P, &Nelder, J. A. Generalized Linear Models (2nd edition). Chapman & Hall/CRC Press.

2. Agresti, A. (2015). Foundations of Linear and Generalized Linear Models, Wiley

Evaluation Pattern

CIA1

25 Marks (100% Weightage)

CIA2

25 Marks (100% Weightage)

CIA3

25 Marks (100% Weightage)

ESE

100 Marks (25 % Weightage) – Converted to 25 Marks

Total

100 Marks

BBDS553 - ADVANCED DECISION SCIENCE (2021 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course‌ ‌Description‌: ‌ ‌ ‌

The course covers various aspects of Art of Problem-Solving framework and covers complexity surrounding individual business problems, Mapping problem interconnections, Discovering and identifying the latent interconnection between problems with examples and introduction to D3 Stack

Course Objectives:

The objective of the course is to:

  1. Understand the complexity surrounding individual business problems,
  2. Mapping problem interconnections, discovering
  3. Identifying the latent interconnection between the problems
  4. Understand the tenets of the art of problem-solving framework
  5. Instil a new approach in decision making

Learning Outcome

CLO1 : Define the flow of decisions in a business

CLO2: Demonstrate the applications of muUniverse to solve business problems

CLO3: Experiment with how to create simple visualization using D3

CLO4: Examine the flow of tracking decisions

CLO5: Elaborate the Descriptive, Inquisitive, Prescriptive and Predictive analysis

Unit-1
Teaching Hours:13
muPDNA & muOBI
 

Summary of muPDNA & muOBI

Unit-2
Teaching Hours:12
muUniverse
 

Complexity surrounding individual business problems, Mapping problem interconnections, Discovering and identifying the latent interconnection between problems, Examples of muUniverse

Unit-3
Teaching Hours:12
D3 Stack
 

Structural concepts of D3 Stack along with how it helps in creating business solution

Unit-4
Teaching Hours:11
muDSC ? Decision Supply Chain
 

Analogy between manufacturing supply chains and decision supply chains, understanding flow of decisions in organizations, role of muDSC in understanding flow and tracking of decisions, examples of muDSC

Unit-5
Teaching Hours:12
muIDA ? Interdependency Analysis
 

The DIPP index, flaws in conventional deciphering of the DIPP index, interdependency across D, I, P and P problems to yield greater RoI of the analytical process, examples of muIDA

Text Books And Reference Books:

Mu Sigma internal training material and case studies

Essential Reading / Recommended Reading

Mu Sigma internal training material and case studies

Evaluation Pattern

CIA1

25 Marks (100% Weightage)

CIA2

25 Marks (100% Weightage)

CIA3

25 Marks (100% Weightage)

ESE

100 Marks (25 % Weightage) – Converted to 25 Marks

Total

100 Marks

BBDS561A - KNOWLEDGE MANAGEMENT (2021 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course‌ ‌Description: ‌ 

Today’s turbulent business environment has been characterized by ‘the knowledge era’ where competitive advantage is based upon the resource-based view of the firm and successful utilization of employee knowledge. It is the organization that can capture, manage, and apply the different forms of knowledge prevalent in the workplace that will grow and flourish. The purpose of the course is to explore the concept of knowledge and the means by which organizations seek to manage it through formal technological practices and informal social systems. The course looks at a theoretical and practitioner point of view and seeks to provide a 360degree overview of the domain of Knowledge Management.

The objectives of this course are:

     Understand the key concepts, theories and models that enable knowledge management

     To provide an outline about the importance of knowledge management in developing   people and organizations.

     To enable the students to apply the concepts, principles and models of knowledge management in practical situations.

     To evaluate the various process, approaches and strategies for managing knowledge in organizations

     To provide solutions to the issues pertaining to managing knowledge

Learning Outcome

CO1: Demonstrate the understanding of key concepts, principles and models related to knowledge management

CO2: Learn to apply the theories and concepts studied in the classroom to practical situations

CO3: Analyze the various types of knowledge and models and its relevance to organizations

CO4: Evaluate the various knowledge management practices and their value to organizations

CO5: Solve the issues pertaining to knowledge management

Unit-1
Teaching Hours:6
Introduction to Knowledge Management
 

Level of Knowledge: Conceptual

Introduction to Knowledge Management; Multidisciplinary Nature of KM - The Two Major Types of Knowledge, The Concept Analysis Technique; History of Knowledge Management - From Physical Assets to Knowledge Assets Organizational Perspectives on Knowledge Management; Importance of KM - KM for Individuals, Communities, and Organizations

Unit-2
Teaching Hours:6
Knowledge Management Cycle
 

Level of Knowledge: Conceptual

Major Approaches to the KM Cycle - The Zack KM Cycle, The Bukowitz and Williams KM Cycle, The McElroy KM Cycle, The Wiig KM Cycle; An Integrated KM Cycle; Strategic Implications of the KM Cycle; Practical Considerations for Managing Knowledge.

Unit-3
Teaching Hours:8
Knowledge Management Models
 

Level of Knowledge: Conceptual and Analytical

Major Theoretical KM Models - The von Krogh and Roos Model of Organizational Epistemology, The Nonaka and Takeuchi Knowledge Spiral Model, The Knowledge Creation Process, Knowledge Conversion, Knowledge Spiral.

Unit-4
Teaching Hours:6
Knowledge Capture and Codification
 

Level of Knowledge: Conceptual and Analytical

Tacit Knowledge Capture - Tacit Knowledge Capture at Individual and Group Levels, Interviewing Experts, Structured Interviewing, Stories, Learning by Being Told, Learning by Observation; Tacit Knowledge Capture at the Organizational Level; Explicit Knowledge Codification - Cognitive Maps, Decision Trees, Knowledge Taxonomies.

Unit-5
Teaching Hours:6
Knowledge Sharing and Communities of Practice
 

Level of Knowledge: Conceptual and Analytical

The Social Nature of Knowledge; Sociograms and Social Network Analysis, Knowledge-Sharing Communities - Types of Communities, Roles and Responsibilities in CoPs, Knowledge Sharing in Virtual CoPs; Obstacles to Knowledge Sharing, The Undernet.

Unit-6
Teaching Hours:7
Knowledge Management Tools
 

Level of Knowledge: Conceptual and Analytical

Knowledge Capture and Creation Tools - Content Creation Tools, Data Mining and Knowledge Discovery, Blogs, Content Management Tools; Knowledge Sharing and Dissemination Tools - Groupware and Collaboration Tools, Wikis, Networking Technologies; Knowledge Acquisition and Application Tools - Intelligent Filtering Tools, Adaptive Technologies.

Unit-7
Teaching Hours:6
Role of Organizational Culture
 

Level of Knowledge: Conceptual and Analytical

Different Types of Cultures, Organizational Culture Analysis, Culture at the Foundation of KM, The Effects of Culture on Individuals; Cultural Transformation to a Knowledge-Sharing Culture; Organizational Maturity Models - KM Maturity Models, CoP Maturity Models. 

Text Books And Reference Books:

      Dalkir, K. (2017) Knowledge management in theory and practice (3rd ed.). Cambridge, MA: MIT Press

Essential Reading / Recommended Reading

     Rhem, A. J. (2017). Knowledge management in practice. New York: CRC Press. 

     Leonard-Barton, D., Swap, W. C., & Barton, G. (2015). Critical knowledge transfer: Tools for managing your company's deep smarts. Boston, US: Harvard Business Review Press.

     Horaguchi. (2014). Collective knowledge management: Foundations of international business in the age of .. [Place of publication not identified]: Edward Elgar Publishing Ltd.

     Jay Liebowitz., & Liebowitz, J. (2012). Knowledge Management Handbook: Collaboration and social networking (2nd ed.). London: CRC Press.

     Pugh, K. (2011). Sharing hidden know-how: How managers solve thorny problems with the knowledge jam. San Francisco, CA: Jossey-Bass.

Evaluation Pattern

CIA1

20 Marks

CIA2

25 Marks

CIA3

20 Marks

ESE

30 Marks

Attendance

5 Marks

Total

100 Marks

BBDS561B - CROSS CULTURAL MANAGEMENT (2021 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course Description: The course will make students understand the importance of managing cultural diversity in a globalized world. They will learn about the factors that influence a country’s culture and communication process. The course will help them to develop cultural sensitivity and improve their cultural awareness.

 

Course Objectives:

 To understand the concepts of cross cultures.

 To identify the difference and similarity in the cultural context of different countries.

 To develop cultural awareness and sensitivity about other cultures

 

 

 

 

Learning Outcome

CO1: To understand the concepts of cross cultures.

CO2: To identify the difference and similarity in the cultural context of different countries.

CO3: To develop cultural awareness and sensitivity about other cultures.

Unit-1
Teaching Hours:9
Challenging roles of Global Manager
 

 

Challenges of Globalization, Role of Global Manager- organizational context, culture and managerial roles- Evaluating cross cultural management studies

 

Unit-2
Teaching Hours:9
Understanding Role of Culture
 

 

Features of Culture, Key cultural terminology, Cultural Differences, Culture and Social Group.

 

Unit-3
Teaching Hours:9
Comparing Culture
 

 

Kluckhohn & Strodbeck Framework, Hofstede Study, The GLOBE study, Trompenaars Dimensions, Cultural Distance.

 

Unit-4
Teaching Hours:9
Communicating Across Culture
 

 

Cultural factors in communication, Variables in communication process, International Body Language, Guidelines for English and foreign languages. The internet and intercultural Communication.

 

Unit-5
Teaching Hours:9
Regional Cultural Specifics
 

 

Understanding the characteristics and Cultural guidelines for: North American Work Culture – Pan American perspective, United States of America; Middle-East Work Culture- Middle East overview, Cultural Aspect of Arab, Egypt, Saudi Arabia.; Asian Work Culture- Cultural aspect of China, India, Japan, Pakistan, South Korea; European Work Culture- European Diversity and synergy, Western Europe, France, Italy.

 

Text Books And Reference Books:

 

        Thomas, D. C. 1. (2018). Cross-cultural management: Essential concepts (Fourth edition.). London: Sage.

 

Essential Reading / Recommended Reading

 

        Abramson, N. R., & Harris, P. R. 1. (2018). Managing cultural differences (Tenth Edition.). New York: Routledge.

 

        Ting-Toomey, S. (2019). Communicating across cultures (Second edition.). New York: The guilford press.

           Ghemawat, P. (2018). Redefining global strategy: Crossing borders in a world where differences still matter. Boston: Harvard business review press.

Evaluation Pattern

 

 

CIA – 1 (20)*

CIA – 2 (25)*

CIA – 3 (20)*

Attendance (5)*

ESE  (30)*

Total (100)*

Component

1

2

MSE

1

2

 

ESE

 

Marks

20

50

20

5

50

145

Nature

Individual  Assignment

Written Examination

Group Presentation

 

 Written Examination

 

BBA631 - PRODUCTION AND OPERATIONS MANAGEMENT (2021 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

Production and Operations Management (POM) is concerned with the management of resources and activities that produce and deliver goods and services for customers.  Efficient and effective operations can provide an organization with major competitive advantages since the ability to respond to customer and market requirements quickly, at a low cost, and with high quality, is vital to attaining profitability and growth through increased market share. The course focuses on the basic concepts, issues, and techniques for efficient and effective management of production and operations.

Learning Outcome

CO1: Compare the key concepts and issues of production and operations management in manufacturing and service organizations

CO2: Identify the strategic role of production and operations management in attaining competitive advantage for a firm.

CO3: Analyse and relate production and operations management with other key departments of a firm.

CO4: Assess emerging and important topics related to production and operations management.

CO5: Design, manage and control the best processes so that value-addition occurs in the most efficient and effective way.

Unit-1
Teaching Hours:9
Introduction to Production and Operations Management
 

Introduction,‌ ‌Historical‌ ‌Development,‌ ‌Concept‌ ‌of‌ ‌Production,‌ ‌Production‌ ‌System,‌ ‌Classification‌ ‌of‌ Production‌ ‌System,‌ ‌Production‌ ‌Management.‌ ‌Objectives‌ ‌of‌ ‌Production‌ ‌Management,‌ ‌Concept‌ ‌of‌ ‌Operations.‌ ‌Distinction‌ ‌between‌ ‌Manufacturing‌ ‌Operations‌ ‌and‌ ‌Service‌ ‌Operations.‌ ‌Operations‌ ‌Management,‌ ‌A‌ ‌Framework‌ ‌for‌ ‌Managing‌ ‌Operations.‌ ‌Objectives‌ ‌of‌ ‌Operations‌ ‌Management,‌ ‌Managing‌ ‌Global‌ ‌Operations,‌ ‌Scope‌ ‌of‌ ‌Production‌ ‌and‌ ‌Operations‌ ‌Management.‌ ‌ ‌

Unit-2
Teaching Hours:9
Plant Location and Plant Layout
 

Introduction‌ ‌and‌ ‌meaning‌, ‌Need‌ ‌for‌ ‌selecting‌ ‌a‌ ‌suitable‌ ‌location,‌ ‌Factors‌ ‌influencing‌ ‌plant‌ ‌location, Weber’s theory of location. General‌ ‌locational‌ ‌factors,‌ ‌and‌ ‌Specific‌ ‌locational‌ ‌factors‌ ‌for‌ manufacturing‌ ‌organization‌ ‌and‌ ‌for‌ ‌Service‌ ‌organization.‌ ‌Objectives,‌ ‌principles‌ ‌and‌ ‌Types‌ ‌of‌ ‌plant‌ ‌layout.‌ ‌Process‌ ‌layout,‌ ‌Product‌ ‌Layout,‌ ‌Combination‌ ‌layout,‌ ‌Fixed‌ ‌position‌ ‌layout,‌ ‌Group‌ ‌layout.‌ ‌Physical‌ ‌Facilities.‌ ‌

Unit-3
Teaching Hours:9
Materials Management
 

Introduction‌ ‌and‌ ‌Meaning,‌ ‌Scope‌ ‌or‌ ‌functions‌ ‌of‌ ‌Materials‌ ‌Management,‌ ‌Material‌ ‌planning‌ ‌and‌ ‌control,‌ ‌Purchasing and ‌Stores‌ ‌Management. EOQ, ‌Inventory‌ ‌control techniques (ABC Analysis, FSN, VED, HML, SOS, SDE, GOLF & XYZ Analysis), Vendor selection, development and‌ vendor rating, ‌Standardization,‌ ‌Simplification,‌ ‌Value‌ ‌analysis / Value Engineering, ‌Just‌ ‌in‌ ‌time and ‌Ergonomics.‌

Unit-4
Teaching Hours:9
Material Handling
 

Introduction‌ ‌and‌ ‌Meaning,‌ ‌Objectives‌ ‌and‌ ‌Principles‌ ‌of‌ ‌Material‌ ‌Handling,‌ ‌Selection‌ ‌of‌ ‌Material‌ ‌

Handling‌ ‌Equipment,‌ ‌Evaluation‌ ‌of‌ ‌Material‌ ‌Handling‌ ‌system,‌ ‌Material‌ ‌Handling‌ ‌equipment’s,‌ ‌

Guidelines‌ ‌for‌ ‌Effective‌ ‌Utilization‌ ‌of‌ ‌Material‌ ‌Handling‌ ‌Equipment,‌ ‌Relationship‌ ‌between‌ ‌Plant‌ ‌

Layout‌ ‌and‌ ‌Material‌ ‌Handling. ‌

Unit-5
Teaching Hours:8
Production Planning and Control
 

Introduction‌ ‌and‌ ‌Meaning,‌ ‌Need,‌ ‌Objectives,‌ ‌Phases‌ ‌of‌ ‌Production‌ ‌Planning‌ ‌and‌ ‌Control,‌ ‌Functions of‌ ‌Production‌ ‌Planning‌ ‌and‌ ‌Control,‌ ‌Operations‌ ‌Planning‌ ‌and‌ ‌Scheduling‌ ‌Systems,‌ ‌Aggregate‌ ‌Planning,‌ ‌Master‌ ‌Production‌ ‌Schedule‌ ‌(MPS),‌ ‌Material‌ ‌Requirement‌ ‌Planning‌ ‌(MRP),‌ ‌Capacity‌ ‌Planning,‌ ‌Routing,‌ ‌Scheduling.‌

 ‌

Unit-6
Teaching Hours:9
Quality Control
 

Introduction‌ ‌to‌ ‌Quality,‌ ‌Fundamental‌ ‌factors‌ ‌affecting‌ ‌quality,‌ ‌Control,‌ ‌need‌ ‌for‌ ‌controlling,‌ ‌Quality‌ ‌Inspection,‌ ‌Types‌ ‌of‌ ‌Quality‌ ‌Control,‌ ‌Steps‌ ‌in‌ ‌Quality‌ ‌control,‌ ‌Objectives‌ ‌of‌ ‌Quality‌ ‌Control,‌ ‌Benefits‌ ‌of‌ ‌Quality‌ ‌Control,‌ ‌Seven‌ ‌Tools‌ ‌for‌ ‌Quality‌ ‌Control,‌ ‌Causes‌ ‌of‌ ‌Variation‌ ‌in‌ ‌Quality,‌ ‌Statistical‌ ‌Process‌ ‌Control,‌ ‌Quality‌ ‌circles.‌ Concept of Quality Assurance and ‌Total‌ ‌Quality‌ ‌Management.‌

Unit-7
Teaching Hours:7
Maintenance Management
 

Introduction,‌ ‌Objective,‌ ‌types,‌ ‌maintenance‌ ‌planning‌ ‌and‌ ‌scheduling,‌ ‌Modern‌ ‌Scientific‌ ‌Maintenance‌ Methods-‌ ‌Six‌ ‌Sigma‌ ‌Maintenance,‌ ‌Enterprise‌ ‌Asset‌ ‌Management‌ ‌(EAM),‌ ‌Lean‌ ‌Maintenance,‌ ‌Computer‌ ‌Aided‌ ‌Maintenance

Text Books And Reference Books:

Kumar, S.A & Suresh, N. (2017). Production and Operations Management, New age

International publishers.

Essential Reading / Recommended Reading

1. Aswathappa,‌ ‌K.‌ ‌&‌ ‌Reddy,‌ ‌G.S.,‌ ‌Reddy,‌ ‌M.K.‌ ‌(2016).‌ ‌‌Production‌ ‌and‌ ‌Operations‌ ‌

Management‌,‌ ‌Himalaya‌ ‌Publishers.‌ ‌

2.Khanna,‌ ‌R.B.‌ ‌(2016).‌ ‌Production‌ ‌and‌ ‌Operations‌ ‌Management,‌ PHI‌ ‌Learning‌ ‌Pvt.‌ ‌ Ltd., New Delhi

3. Krajewski,‌ ‌Lee‌ ‌J.,‌ ‌Ritzman,‌ ‌Larry‌ ‌P.,‌ ‌and‌ ‌Manoj‌ ‌K.‌ ‌Malhotra‌ ‌(2013).‌ ‌Operations‌ ‌Management:‌ ‌Processes‌ ‌and‌ ‌Value‌ ‌Chains,‌ ‌8/e;‌ ‌New‌ ‌Delhi:‌ ‌Pearson‌ ‌Education.‌ ‌ ‌Richard,‌ ‌B.‌ ‌Chase,‌ ‌

4.Ravi‌ ‌Shankar,‌ ‌F.‌ ‌Robert,‌ ‌Jacobs‌ ‌and‌ ‌Nicholas,‌ ‌J.‌ ‌Aquilano‌ ‌(2018).‌ ‌Operations‌ ‌and‌ ‌Supply‌ ‌Management‌ ‌12/e;‌ ‌New‌ ‌Delhi:‌ ‌Tata‌ ‌McGraw-Hill‌ ‌

 

5.Singh,‌ ‌S.P.‌ ‌(2014)‌ ‌Production‌ ‌and‌ ‌Operations‌ ‌Management,‌ ‌1/e,‌ ‌New‌ ‌Delhi:‌ ‌Vikas‌ ‌

      Publishing ‌House‌

6. Paneerselvam R (2016), Production and Operations Management, 3/e, PHI Learning, New Delhi

7. Richard Chase, Nicholas Acquilano et al (2015), Operations Management for Competitive Advantage, 11/e, The Mc Graw Hill Company

 

Evaluation Pattern

CIA assessment pattern

CIA 1: 20  (100%) : 20 marks

CIA 2: 50 (50%) 25 marks

CIA 3: 20 (100%) : 20 marks,

ESE : 50( 60%): 30 marks

Attendance: 5 marks.

CIA: ESE = 70:30

Total 100 marks

BBA632 - BUSINESS LAWS (2021 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

Course Description:  A law that governs the dealings regarding commercial matters, quietly known as business law. Business Law, a branch of civil law comprises governance of commercial and business transactions in both the public and private realms. Business law helps to resolve the business disputes, maintain order and build an acceptable  standards when it come close to the other business, government and customers. A better understanding of legal matters also provides a manager with a framework on which a decision can be made. This course covers important sub branches of Business Laws,  such as Contract Law, Intellectual Property Law, Consumer Protection Law, Competition Law, Law of Sale of Goods and Cyber Law etc.

 

Course Objectives:

 

        To illustrate  the  legal provisions of  key aspects  of business laws

 

        To outline the framework of Contract Law in India

 

        To explain the legal provisions relating to Patents, Trade Marks and Copy Rights in India

 

        To demonstrate an understanding of regulatory framework of Sale of Goods

              To identify the  causes of the problem faced by consumers and competitors  and analyze the remedies provided for violations of legal provisions

Learning Outcome

CO1: Illustrate the legal provisions of key aspects of business laws

CO2: Outline the framework of Contract Law in India

CO3: Explain the legal provisions relating to Patents, Trade Marks and Copy Rights in India

CO4: Demonstrate an understanding of the regulatory framework for Sale of Goods

CO5: Identify the causes of the problem faced by consumers and competitors and analyze the remedies provided for violations of legal provisions

Unit-1
Teaching Hours:12
Introduction to Law of Contracts
 

 

Level of Knowledge: Conceptual

 

 

 

Meaning and Scope of Business Law – Sources of Indian Business Law. The Indian Contracts Act, 1872: Definition – types of contracts- Essentials of a Contracts. Discharge of a contract and remedies for breach of contract. Government Contracts: Article 299: Constitution of India. Concept of Equity, Fairness and Reasonableness, Doctrine of Promissory Estoppel vs. Executive Necessity, No person liability. E-Contracts: Meaning & need for Digital Goods, Unfair terms in E-contract. Indian Evidence Act: Basic Concepts.

 

Unit-2
Teaching Hours:5
Contract of Guarantee
 

 

Level of Knowledge: Conceptual: Distinction between Indemnity and Guarantee, Kinds of Guarantee, Rights of Surety, Liability of Surety, and Discharge of Surety. 

 

Unit-3
Teaching Hours:10
Intellectual Property Laws
 

Level of Knowledge: Conceptual: Meaning and scope of intellectual properties – The Patent Act of 1970 and its amendments as per WTO agreement, background, objects, definition, inventions, patentee, true and first inventor, procedure for grant of process and product patents, WTO rules as to patents, rights to patentee – infringement– remedies. The Copyright Act, 1957- Meaning – Its uses and rights. The Trade Marks Act, 1999 - meaning, registration, procedures – infringement– Authorities concerned –Remedies.

 

Unit-4
Teaching Hours:8
Competition Law
 

Level of Knowledge: Conceptual: The Competition Act, 2002- Concept of Competition, Development of Competition Law, overview of MRTP Act 2002, Anticompetitive Agreements, Abuse of dominant position, combination, regulation of combinations, Competition Commission of India; Appearance before Commission, Compliance of Competition Law. Types of Offence and penalty. 

Unit-5
Teaching Hours:10
Law of Sale of Goods and Negotiable Instruments Law
 

Level of Knowledge: Conceptual: The Sale of Goods Act, 1930- Definition of Goods, Sale and Agreement to Sell, Conditions and Warranties, Rights & Liabilities of a Buyer & Seller, Rights of an Unpaid Seller. The Negotiable Instruments Act, 1881- Statutory definitions, promissory note, bill of exchange or cheque payable. Dishonour of Negotiable Instrument. Types of Offences and Penalties. 

 

Unit-6
Teaching Hours:10
Law of Consumer Protection
 

Level of Knowledge: Conceptual: Consumer Protection Act 1986: Background – définitions– consumer, consumer dispute, Complaint Procedure, defect, deficiency, and service, Remedies, Consumer Protection Council, Consumer Redress Agencies, District Forum, State Commission and National Commission. 

 

Unit-7
Teaching Hours:5
Cyber Laws
 

Level of Knowledge: Conceptual

Information Technology Act, 2000: Objectives, definitions and salient features, provisions pertaining to piracy and related offences and personalities. 

 

Text Books And Reference Books:

Gulshan, S.S. (2013). Business & Corporate Law, Excel Books, New Delhi.

Essential Reading / Recommended Reading

 

  1. Anson, W. R. (2009). Law of contract (29th edition), Oxford University Press, Oxford, New Delhi.
  2. Avtar, S. (2011). Principles of Mercantile Law (9th Edition), Eastern Book Company, New Delhi.
  3. Kapoor, N.D (2012.). Elements of Mercantile Law, Sultan Chand & Sons, New Delhi.
  4. Padmanabhan, A. (2012. Intellectual property rights: Infringement and remedies, LexisNexis Butterworth’s, Nagpur.
  5. Tulsian, P.C. (2013). Business Laws, 5th Edition), Tata-McGraw Hill Education Limited, New Delhi

 

Evaluation Pattern

CIA 1 – 20 Marks

CIA 2 – 50 Marks 

CIA 3 – 20 Marks

CIA 4, ESE – 50 Marks  

 

BBDS651 - PRACTITIONER DATA ENGINEERING (2021 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course‌ ‌Description‌:

In recent day terms, cloud computing means storing, accessing data, programs, application, and files over the internet of the premises rather than on-premises installed on a hard drive. Cloud computing delivers on demand computing service using the communication network on a pay-as used basis including applications or complete data centers on the centralized server which is accessible from anywhere remotely in the world using the internet.

This course covers Cloud Computing, types of cloud, cloud service models. We will also be covering introduction to Microsoft Azure, along with introduction to Amazon web services and introduction to Google Cloud Platform.

Course Objectives:

The objective of the course is to:

  1. Understand how cloud computing reduces the cost of managing and maintaining IT systems
  2. Will understand how business users can store large data remotely in the cloud instead of strong locally
  3. Understand how cloud computing offers a reliable, secure, and consistent quality of service (QoS)
  4. Understand the different types of cloud computing that has different types of service offerings like infrastructure – as – a – service (IaaS)
  5. Will learn about the top cloud computing public and private , mobile and hybrid service provider companies like – Amazon Web Services, Microsoft Azure, Google Cloud Platform

Learning Outcome

CLO1: Define how cloud computing is distributed computing services where IT infrastructures are accessible based on network speed

CLO2: Illustrate and analyze cloud - usage of reports and graphs

CLO3: Determine computing behavior like performance, Scalability, availability, and security, how it is analyzed

CLO4: Compare various cloud computing platforms like Google Cloud Computing, Azure & Amazon Web Services

CLO5: Create, build and maintain secure systems, including backup

Unit-1
Teaching Hours:12
Introduction to Cloud Computing, Types of Cloud, Cloud Operations
 

Introduction to cloud computing, Types of Cloud Computing – Infrastructure-as -a-service (IaaS) which is used for internet-based access to storage and computing power

 

Unit-2
Teaching Hours:12
Cloud Service Models, Virtualization, Cloud Operations, challenges & storage
 

Cloud Service Models – Infrastructure-as-a service (IaaS). Virtualization in creation of virtual servers, infrastructures, devices, and computing resources. Virtualization changes the hardware – software relations and is one of the foundational elements of cloud computing. Challenges – Security issues, cost management and containment

Unit-3
Teaching Hours:12
Big Data in cloud computing, Mobile Cloud Computing
 

Big Data, Cloud Computing, Mobile cloud, different operating systems, computing tasks and data storage

Unit-4
Teaching Hours:12
Cloud Computing Applications and Cloud Computing providers
 

Cloud Computing applications like IaaS, hybrid cloud approach, testing and development, Big Data analysis, storage, recovery, and backup

 

Unit-5
Teaching Hours:12
Introduction to Microsoft Azure, Amazon web services & Google Cloud Platform
 

Microsoft Azure - Introduction, ingestion services, storage options in Azure, tools, data science using Azure, Azure DevOps, security features, monitoring, pricing calculator and structure, Google Cloud Platform – Introduction, compute services, data ingestion options, storage options, data processing, visualization, data science in GCP, horizontal components, GCP pricing calculator

Text Books And Reference Books:

Mu Sigma internal material

Essential Reading / Recommended Reading

Mu Sigma internal material

Evaluation Pattern

CIA1

25 Marks (100% Weightage)

CIA2

25 Marks (100% Weightage)

CIA3

25 Marks (100% Weightage)

ESE

100 Marks (25 % Weightage) – Converted to 25 Marks

Total

100 Marks

BBDS652 - PRACTITIONER - DATA SCIENCE (2021 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course‌ ‌Description‌:

 

R is a computer language used for statistical computations, data analysis and graphical representation of data and is the second most popular language in data science. R has an extensive library of tools for data and database manipulation and wrangling which will be taught as a part of this course. The course also includes R shiny which is an open source R package that provides an elegant and powerful web framework for building web applications using R. This course will also cover introduction to Data Mining, Data pre-processing and Data mining algorithms

Course Objectives:

The objective of the course is to:

 

  1. Enhance R Skills and the ability to analyse huge datasets  
  2. Understand R tool for statistical computations and graphical representation of data
  3. Understand object-oriented programing in R & Data Mining
  4. Understand how to build applications using R shiny & Data Mining

Learn about other useful libraries in R and Data Mining Algorithms

Learning Outcome

CLO1: Define the use of R in analysis and visualisation, data cleaning, data transformation and data mining algorithms

CLO2: Interpret and learn how to perform complex data exploration and manipulation

CLO3: Identify and differentiate between recursive, function and explicit environments and prediction of task

CLO4: Discover and build interactive web applications in R using shiny libraries

CLO5: Propose various methods of deploying R shiny applications in the web browser

Unit-1
Teaching Hours:5
Intermediate R Part 1
 

R basics, control statements, missing values, apply functions, UDF & introduction to dplyr

Unit-2
Teaching Hours:5
Intermediate R Part 2
 

Data manipulation and transformation using dplyr and tidyr, String and date manipulations, visualization in R

Unit-3
Teaching Hours:20
Advanced R & Data Mining
 

Date & time, subsetting and applications, visualisations, R flex dashboards, importing and exporting data, object-oriented programming, functions, environment. Introduction to Data Mining, Data Pre-processing, Data mining algorithms. Advanced techniques and Data Mining software and applications 

Unit-4
Teaching Hours:10
Visualisation ? Introduction to R Shiny
 

Introduction to R Shiny, functions in R shiny, examples of R shiny

Unit-5
Teaching Hours:20
Visualisation ?R Shiny level II
 

Reactivity concept, complex example, other useful libraries, deploying shiny apps to the web

Text Books And Reference Books:

Mu Sigma internal training material

Essential Reading / Recommended Reading

Mu Sigma internal training material

Evaluation Pattern

CIA1

25 Marks (100% Weightage)

CIA2

25 Marks (100% Weightage)

CIA3

25 Marks (100% Weightage)

ESE

100 Marks (25 % Weightage) – Converted to 25 Marks

Total

100 Marks

BBDS653 - PRACTITIONER DECISION SCIENCE (2021 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:3

Course Objectives/Course Description

 

 

Course‌ ‌Description‌: ‌ ‌ ‌

 

The course covers various aspects and case studies that show the Art of Problem-Solving framework in action. It aims to show various case-studies across industry verticals like Retail, Pharma, Banking and Consumer Packaged Goods. The course also covers tenets of design thinking.

Course Objectives:

The objective of the course is to:

  1. Understand how solving specific problems and the art of problem solving can co-exist harmoniously in the larger realm of problem solving
  2. Understand the tenets of the art of problem-solving framework
  3. Instil a new approach in decision making
  4. Understand how the AoPS works from industry examples
  5. Familiarise with procedural approach, towards designing solutions

Learning Outcome

CLO1: Define the real-world example of AoPS and its application in the Pharmaceutical industry

CLO2: Explain with a real-world example of AoPS and its application in the Consumer Purchased Goods industry

CLO3: Experiment with a real-world example of AoPS and its application in the Banking industry

CLO4: Analyse with a real-world example of AoPS and its application in the Retail industry

CLO5: Compile with the final designed solution in the best manner with the help of real-world scenarios

Unit-1
Teaching Hours:14
AoPS in Action ? Pharmaceutical Industry
 

Case studies from the pharmaceutical industry to demonstrate and illustrate the application of AoPS in transforming business decision making

Unit-2
Teaching Hours:12
AoPS in Action ?Consumer Purchased Goods Industry
 

Case studies from the CPG industry to demonstrate and illustrate the application of AoPS in transforming business decision making

Unit-3
Teaching Hours:12
AoPS in Action ? Banking Industry
 

Case studies from the banking industry to demonstrate and illustrate the application of AoPS in transforming business decision making

Unit-4
Teaching Hours:10
AoPS in Action ? Retail Industry
 

Case studies from the retail industries to demonstrate and illustrate the application of AoPS in transforming business decision making

Unit-5
Teaching Hours:12
Design Thinking
 

Beginners guide, discovery phase, ideation phase, iterative execution, market roll-out, case studies

Text Books And Reference Books:

Mu Sigma internal training material and case studies

Essential Reading / Recommended Reading

Mu Sigma internal training material and case studies

Evaluation Pattern

CIA1

25 Marks (100% Weightage)

CIA2

25 Marks (100% Weightage)

CIA3

25 Marks (100% Weightage)

ESE

100 Marks (25 % Weightage) – Converted to 25 Marks

Total

100 Marks

BBDS681 - PROBLEM SPACE V (PROJECT) (2021 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course‌ ‌Description‌: ‌ ‌ ‌

This course is designed to give the students a stage to apply and understand all the concepts taught in Intermediate Data Science, Data Engineering & Decision Science. It will help in providing the students with real world industry exposure by guiding them to solve real world problems that Mu Sigma has historically dealt with

Course Objectives:

The objective of the course is to:

  1. Understand why simply solving problems is not sufficient and why a more elaborate art of problem solving is in order
  2. Understand how solving specific problems and the art of problem solving can co-exist harmoniously in the larger realm of problem solving
  3. Understand the tenets of the Art of Problem-Solving framework
  4. Understand the frameworks to analyse an industry vertical

Understand problems pertaining to specific industries

Learning Outcome

CLO1: Define and demonstrate the art of problem solving while approaching Fraud Management problems

CLO2: Illustrate the business model of an organisation

CLO3: Apply how change is an outcome of transmission of minor changes

CLO4: Discover anomalies in the data using various techniques.

CLO5: Interpret with the applications of Data Science, Data Engineering & Decision making in the real world

Unit-1
Teaching Hours:60
Problem Space on Fraud Management
 

Problem Space V will occur once the students are familiar with the design thinking concepts in Decision Science topics. It will be a classroom activity on the problems given by the trainer. This subject will be covered during the second part of the semester.

Students will be taught:

  1. To develop an understanding of fraud management in general
  2. Examples of real-life applications of fraud management & its impact
  3. Techniques to arrive at a solution, their uses & application
  4. How to work on an exercise on Fraud Management

Output expected from students:                                                                                                          

  1. Create an Empathy Map, Org Chart and a Vertical writeup on the Industry and the business in question
  2. Break down the problem statement using Problem Definition & Design
  3. Identify the right sampling technique and performed clustering
  4. Performing Hypothesis testing and Exploratory data analysis
  5. Arrive at a solution thinking on the lines of Transformation Roadmap                                                                                                              
  6. Submit a Jupyter Notebook with the solution
Text Books And Reference Books:

Mu Sigma internal training material and case studies

Essential Reading / Recommended Reading

Mu Sigma internal training material and case studies

Evaluation Pattern

CIA1

25 Marks (100% Weightage)

CIA2

25 Marks (100% Weightage)

CIA3

25 Marks (100% Weightage)

ESE

25 Marks (100 % Weightage)

Total

100 Marks